PEARL iZUMi Debuts New Road Pieces and Designs - SNEWS

Louisville, Colo. (February 19, 2019)— PEARL iZUMi, the world’s leader in cycling apparel and footwear, has transformed its Road collection with new styles, colors and designs. With a refocus on simple sophistication and sleek design, the new 2019 Road collection is like nothing PEARL iZUMi has ever created.

“Our mantra for this season was simplify to amplify,” said Michael Thompson, Global Category Manager for PEARL iZUMi. “We challenged ourselves to remove panels, streamline materials and make it easy for riders to create great looking outfits. You’ll see an increased emphasis on sleek details too, including laser cut hems and bib straps, that look and feel great on the rider.”

The new line received a significant design refresh. According to Lynn Bush, Design Manager for PEARL iZUMi, “You’ll notice a few main design themes for this season. First, we focused on sophisticated solids that could be easily mixed and matched across the line, and we added navy bottoms that allow riders to update their wardrobe with a fresh new basic option. And for a little more seasonal interest, we created several new prints that add a human element to complement the technical silhouettes.”

Developed by PEARL iZUMi’s in-house design team, the new road collection features an array of new hand drawn prints for a “perfectly imperfect” look. New patterns include Wish, Kimono, Stripe and Paisley. A combination of classic PEARL iZUMi colors with the new patterns creates a refined aesthetic for the 2019 season.

These new designs are featured in the new PRO Bib Short ($200) and PRO Short ($170) which is crafted with luxurious Italian PRO Transfer fabric and paired with a supportive and breathable PRO Escape 1:1® Chamois for all day comfort. Seven carefully engineered panels minimize seaming and create a perfect contour to the body.

New jerseys include the women’s PRO Mesh Jersey ($135) which combines PEARL iZUMi’s class-leading aerodynamic design with highly breathable mesh, for the ultimate high-performance summer jersey. A longer to-the-elbow sleeve, made from exclusive PRO Transfer Aero fabric and our patented Speed Sleeve construction, smooths airflow around the bicep and over the shoulder to reduce aerodynamic drag and creates a sophisticated silhouette on the bike.

“The new 2019 road collection is a big step forward for us as a company,” said Andrew Hammond, Brand Manager at PEARL iZUMi, “The team built upon our quality and fit strengths that make PEARL iZUMi products perform so well, and brought fresh design and improved details that will make riders feel great.”

The new collection is available now at pearlizumi.com and local dealers.

About PEARL iZUMi

PEARL iZUMi was founded on two things: the love of cycling and more importantly, love for future generations. More than 60 years ago a father in Japan created a special jersey out of technical fabric for his son, an aspiring bike racer. Since then, the company has been evolving and revolutionizing the design and manufacture of performance apparel and footwear for cyclists. PEARL iZUMi believes how we live today shapes how future generations ride, which is why they are committed to having a positive impact with cycling through sustainability and environmentally friendly actions. PEARL iZUMi’s world headquarters is rooted in the Colorado Front Range where it embraces strong influence, both culturally and structurally, from its Japanese heritage.

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