OverLand Equipment Introduces a Fresh New Look and Fabric for Fall 2014 - SNEWS

OverLand Equipment Introduces a Fresh New Look and Fabric for Fall 2014

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Chico, CA – For over 30 years, OverLand Equipment has been designing durable lifestyle bags to make life easier for busy and active individuals. Their top-selling Everyday Collection has provided a bag to keep everything secure, easily accessible, and organized without sacrificing style. This fall, OverLand Equipment will introduce an updated Everyday Collection with refreshed designs and new fabric that will be perfectly suited for a busy woman’s everyday adventures.

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“The Everyday Collection has been a staple for the OverLand Equipment brand for over 8 years,” says Dave Bartels, OverLand Equipment’s General Manager. “As the needs of the busy, active woman change, so must we in order to provide her the absolute best bag to suit her lifestyle.”

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The new collection which includes styles like the Donner, Auburn, Bayliss, Maisie, Isabella and more, will utilize a new lightweight material that reduces weight but without sacrificing durability. The new bags will also feature a softer, more comfortable webbing for the straps, elegant and more feminine trims and a refined logo. Each bag will still maintain their body-hugging design, irreplaceable organizational features, and the durable construction the collection is known for.

The updated Everyday Collection, as well as the new Whitney bag, will debut at the upcoming Winter Outdoor Retailer trade show. Part of the Tiburon Collection, the brand’s line of sleek adventure and urban packs, the new Whitney is a generous-sized tote designed to carry it all. From the office to the gym or weekend shenanigans with the girls, this bag packs a triple punch. It converts from a shoulder bag to a backpack and comes with its own toiletries pouch and reusable shopper. The generous zippered main compartment offers a zippered security pocket, additional organizational pockets and a padded electronic sleeve. Loaded with pockets to accommodate all you need, the Whitney is the perfect everyday and weekend companion. MSRP $115.

The bags will be available Fall 2014. For more information, contact Mandy Gresham Giles at mandy@darbycommunications.com or visit www.OverLandEquipment.com.

About OverLand Equipment

Since 1981, OverLand Equipment has been building highly organized, durable, versatile bags for active lifestyles. Each bag is crafted with purpose and designed with the same thoughtfulness, simplicity and rugged versatility as their Chico roots. Built to last, OverLand Equipment continues to design and manufacture the best bags possible, from finding the highest quality materials to taking the time to stitch each bag so it lasts a lifetime. Live Actively: Organize Accordingly™ with OverLand Equipment. www.OverLandequipment.com.

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