OOFOS Partners with Special Olympics New Jersey Fit Feet to Support Healthy Athletes - SNEWS

FOR IMMEDIATE RELEASE – Braintree, Mass. – (August 9, 2018) – OOFOS, the leader in recovery footwear, partnered with Special Olympics New Jersey (SONJ) in 2018 for a second year supporting Healthy Athletes as part of the SONJ State Games and Special Olympics USA Games for individuals with intellectual disabilities.

OOFOS became involved with the organization in 2017 through its ongoing work with Robert Conenello, DPM, the clinical director for SONJ. For 20 years, Dr. Conenello has been involved in the SONJ Healthy Athletes program, which offers screenings in podiatry, audiology, dentistry, optometry, physical therapy, health education and physical examinations. He oversees the Fit Feet podiatry program across the state. After learning about OOFOS nearly seven years ago, Dr. Conenello saw great potential for a partnership through which every SONJ athlete would be gifted a pair of OOFOS.

This year SONJ hosted 2,500 athletes at its Summer Games, where they competed in bocce, track and field, softball, swimming, powerlifting, gymnastics, and tennis. Dr. Conenello was able to screen 332 athletes over the course of two days and refer 61 for additional follow-up care. OOFOS donated product to all athletes screened.

“These athletes are all underserved,” said Dr. Conenello, who has individuals take off their shoes and socks so he can provide musculoskeletal, dermatologic and gait analysis, and observe, examine and screen to identify gross abnormalities. “They’re usually wearing really bad flip flops and slides, the wrong size of shoe, or the wrong shoe for the activity.”

By giving away OOFOS to athletes onsite, coaches, parents and the athletes’ supporters could immediately see the impact of the recovery footwear. They want to know where they can get their own pair and, Conenello said, this year people came back wearing the pair they were given in 2017.

“We are honored to provide our game-changing recovery footwear to these athletes,” said OOFOS President Steve Gallo. “Our mission is to make yOO feel better and this was a great opportunity to help these athletes do so by helping them recover faster!”

Based in Braintree, Massachusetts, OOFOS is a pioneer in the recovery footwear market whose mission is to make yOO feel better. To learn more about OOFOS please visit www.oofos.com, or follow @oofosfootwear on Facebook and @oofos on Instagram.

Special Olympics New Jersey provides year-round sports training and athletic competition in 24 Olympic-type sports for more than 25,000 children and adults with intellectual disabilities, completely free of charge, giving them continuing opportunities to develop physical fitness, demonstrate courage, experience joy and participate in a sharing of gifts, skills and friendship with their families, other Special Olympics athletes and the community. Visit www.sonj.org for more information.

Media contact:

Monica Higgins

Hollywood Agency for OOFOS


781-749-0077, extension 22



OOFOS NYC Limited Edition 2018_pair

OOFOS Supports Beyond Type 1’s New York Marathon Team with Limited-Edition Recovery Footwear

FOR IMMEDIATE RELEASE – Braintree, Mass. – (October 4, 2018) – OOFOS, the leader in recovery footwear, has partnered with Beyond Type 1 as the official recovery shoe for the Beyond Type Run marathon team. The Beyond Type Run team is made up of 21 runners from six countries, each ...read more


FOR IMMEDIATE RELEASE – MAY 17, 2018 (HONOLULU) – XTERRA Global LLC, owners and producers of XTERRA, today announced OOFOS will return for its second season as a participating partner of the XTERRA America Tour with the launch of the “OOFOS Great Descents Series” that highlights ...read more


OOFOS Launches its First Global Campaign, “Recover Faster. Feel the OO.”

BRAINTREE, MASS. - April 12, 2018  OOFOS, the leader in recovery footwear, today announced its first global brand campaign, titled “Recover Faster. Feel the OO.” The campaign, intended to increase brand awareness among OOFOS’ core target consumer of fitness enthusiasts, active ...read more

Steve Gallo

OOFOS Names Footwear Industry Vet Steve Gallo as President

BRAINTREE, MASS. - February 21, 2018   OOFOS, the leader in recovery footwear, announced today that Steve Gallo has been named president. A professional with more than 25 years of experience in branded footwear, apparel and accessories, Gallo is poised to leverage his industry ...read more

OOFOS Launches OOFOS YOOniversity

BOSTON, MA. To help provide a clear understanding of the many rejuvenating and recovery benefits OOfoam technology offers active consumers, OOFOS launched OOFOS YOOniversity at the Outdoor Retailer show in Salt Lake City last month. OOFOS YOOniversity is an educational ...read more


ElliptiGO and OOFOS Partner for Pan Mass Challenge

SAN DIEGO, CA (August 26, 2015) – Duncan Finigan and Lou Panaccione, executives at OOFOS, recently completed the two-day, 188mi Pan Mass Challenge event on ElliptiGO elliptical bicycles, raising money for breast cancer as part of the Dana Farber WOW (Women Oncology on Wheels) ...read more

Beyond Coastal

Beyond Coastal Announces New Athlete Team

Sun Valley, ID - March 15, 2018  Beyond Coastal, manufacturer of premium suncare products, announced today its new athlete roster. The team includes ten new athletes, including big mountain skiers, snowboarders, endurance athlete, climbers and photographers. Beyond Coastal is ...read more

Casitas Inc. Partners with Envoy B2B to Shift with the Market and Successfully Adopt a Digital-First B2B Strategy

“We knew that a modern, digital-first strategy was something that was needed in order to stay relevant and communicate effectively with our brands and clients,” explained Jonathan Fortin, President at Casitas Canada Inc. “But once COVID-19 hit, this need became a greater ...read more


OOFOS Names Gendreau-Flynn As its New President

COHASSET, MA. – OOFOS, a pioneer in the category of recovery footwear, has named Deborah Gendreau-Flynn to the position of President. Gendreau-Flynn most recently served as the Vice President of Sales for Sperry Top-Sider where she spent the past seven years helping to drive ...read more