Mountain Mama Teams with Mad Rock on First Maternity Harness - SNEWS

Mountain Mama Teams with Mad Rock on First Maternity Harness

Mountain Mama and Mad Rock Climbing unveiled the world’s first harness for pregnant climbers at Outdoor Retailer Summer Market 2012.
Author:
Updated:
Original:

Ontario, California (August 8, 2012) – Mountain Mama and Mad Rock Climbing unveiled the world's first harness for pregnant climbers at Outdoor Retailer Summer Market 2012.

Called Mountain Mama by Mad Rock, the full-body adjustable harness was created with an eye for comfort and safety.

The innovative molded padded leg loops are combined with an "X"-Strap design at mid-back that supports and cradles the torso with wide, flexible webbing. An open design through the midsection accommodates a growing belly without bunching or squeezing, while side webbing connects low and away from the chest to allow a full-range of arm motion.

Fully adjustable shoulder straps and leg loops ensure a precise fit, and tie-in at the sternum keeps everything upright. Flexible equipment loops at the sides keep gear at easy reach.

MSRP: $120

About Mad Rock
Mad Rock began in 2002 as a small, climber owned and operated company that made innovative, highly technical and affordable rock climbing shoes. After many years and over a million pairs later, they still use the latest materials and technology to meet consumer demands while maintaining the high quality and innovative products that have put us on the map and in the packs of climbers around the world.

About Mountain Mama
Mountain Mama is the brainchild of Teresa Delfín, an active mom and 18-year veteran of the outdoor industry with a Ph.D. from Stanford. She has trekked the Inca Trail twice, climbed 19,000-foot mountains and won the Panamanian National Bouldering Competition. Located in the foothills of southern California's San Gabriel Mountains, the company designs and manufactures all its knit products within a 20-mile radius. Mountain Mama produces comfortable performance apparel for swimming, hiking, climbing, yoga and more – all designed to accommodate pregnancy and beyond.

Related

Mountain_Mama_and_Mad_Rock_The_Mountain_Mama_Harness_by_Mad_Rock_Mountain_Mama_Harness.jpg

Belaying, with bump: First harness designed for pregnant women

Throughout the next month, SNEWS will recap its coverage of Outdoor Retailer Summer Market 2012 with select stories from the O.R. Daily we published at the show Aug. 2-5. It’s an opportunity for you to catch up on stories you might have missed in O.R.D., and for us to update and ...read more

Mountain Mama Signs Climber, Jeline Guiles, as a Brand Ambassador

Media Contact Verde PR & Consulting Aubrey Volger 970.259.3555 aubrey@verdepr.com Ontario, California (Feb. 4, 2013) – Mountain Mama, manufacturers of high quality functional wear for active mothers and pregnant women, announce the addition of climber, Jeline Guiles, to their ...read more

Mountain Mama Announces Winners of the 2012 Outdoor Family Award

Ontario, California (August 27, 2012) – Another Outdoor Retailer Summer Market is wrapped up and Mountain Mama is proud to announce best in gear for outdoor families. Mountain Mama invited a panel of outdoor family bloggers to serve as scouts and judges for the Outdoor Family ...read more

Mountain Mama Welcomes Cycling Star as Brand Ambassador

Ontario, California (May 10, 2012) – Mountain Mama is proud to introduce Olympic cyclist Erinne Willock as their newest brand ambassador.After 15 years of competition, the accomplished Canadian is foregoing her 2012 race season and a return to the Olympics for a much grander ...read more

A Mountain Mama Brand Ambassador Welcomes Bundle of Joy

ONTARIO, Calif., (August 24, 2011) – Marni Yamada, a former Team USA Snowboardcross racer and brand ambassador for Mountain Mama, is proud to announce the arrival of her baby boy.Marni welcomed son, Asa, on July 13, 2011. With competitive side at rest, Marni switched focus to a ...read more

Mountain Mama Partners with Verde PR & Consulting

ONTARIO, Calif., (July 26, 2011) – Mountain Mama, creator of athletic apparel for expecting women, announces a public relations partnership with Verde PR & Consulting, effective immediately. Mountain Mama offers an award-winning collection of clothes that make it possible for ...read more

Mountain Mama Announces Winners of Inaugural Outdoor Family Award™

Ontario, California (Feb. 13, 2012) – Staying active in the outdoors requires gear. Add a little one to the mix and you need a whole new closet of goodies. To recognize and honor companies in the outdoor industry who support women and families to get outside, Mountain Mama is ...read more

Mountain Mama Partners with Outdoor Industries Women’s Coalition

Ontario, California (July 31, 2012) – Mountain Mama is proud to sponsor two events benefiting the Outdoor Industries Women’s Coalition this summer at the Outdoor Retailer Summer Market in Salt Lake City, UT. “OIWC is thrilled to be partnering with Mountain Mama at Summer Outdoor ...read more

Mountain Mama’s Second Outdoor Family Award™

Ontario, California (July 24, 2012) – Mountain Mama believes connecting with the outdoors is one of the best ways to stay healthy and optimistic.To recognize companies in the outdoor industry who also support that lifestyle, Mountain Mama created the Outdoor Family Award™. Five ...read more