La Sportiva Electron Wins Runner’s World “Best Debut” Award

Author:
Updated:
Original:

(Boulder, Colo.) – La Sportiva N.A., makers of technical climbing, mountaineering, Mountain Running®, hiking footwear and ski mountaineering hardware is pleased to announce that its Electron shoe was awarded the “Best Debut” award from Runner's World magazine. The award is presented in the October 2011 issue of Runner's World magazine, which hit newsstands September 6, 2011.

“We are extremely excited about this award,” said Jonathan Lantz, President of La Sportiva North America. “The feedback has been unbelievable. We have produced shoes that provide trail runners with one of the most responsive, plushest rides around and are so pleased that the editors at Runner's World agree.”

Both the Electron and the Quantum (available in men's and women's specific models) utilize La Sportiva's MorphoDynamicâ„¢ technology. It features an ergonomic last that mimics the natural shape of the foot. In a traditional running shoe last there are typically hard corners and a flat bottom, which does not match the foot's natural shape and creates an upper with dead spots (empty spaces in the shoe). The MorphoDynamicâ„¢ ergonomic, slip last cradles the foot and brings the runner closer to the ground, thus increasing stability. This results in a supportive fit, which is more responsive than a traditional flat last.

Lantz added, “By using a combination of soft, EVA and lightweight PU wrapped by sticky La Sportiva FriXion® AT rubber, we have increased the amount of cushioning midsole without increasing the weight of the product. Our A.T.I. (Adaptable Terrain Interface) sole adapts to the running surface creating a smoother ride and increases the surface area and contact points the outsole has with the terrain. Plus, on top of the PU layer is a firmer EVA layer, which provides stability for the foot.”

For the Runner's World Shoe Lab and Wear Test, every shoe reviewed is first bench-tested at an independent testing facility in Portland, Oregon. All shoes are flexed, pounded and prodded to see how well they perform. Shoes are then matched with 200 wear-testers in Reading, Pennsylvania, and East Lansing, Michigan, to run off-road for a month.

The results of the testing are broken into three categories: Cushioning reflects how soft/firm the midsole is in the heel and forefoot. Too soft, and it may lack durability. Too firm, and it may not insulate the foot well enough. Flexibility analyzes how much torque it takes to flex the shoe at toe-off. Generally, lighter runners need more flexibility. Responsiveness relates to how smoothly a shoe moves with the foot. Runner's World is one of the only magazine's in the world to independently test running shoes in this way, in order to give its editors the most objective means necessary to determine which shoes are most deserving of award status.

About Runner's World:
Recognized as the worldwide authority on running information, the mission of Rodale's Runner's World is to inform, advise and motivate runners of all ages and abilities. Named to Adweek's 2010 Hot List, Runner's World aims to help runners achieve their personal health, fitness and performance goals while inspiring them with vivid, memorable storytelling. Runner's World offers the award-winning Runner's World Challenge, allowing readers to interact with editors while training for races and run races with the magazine's staff. Runner's World publishes 14 international editions: Australia/New Zealand, Brazil, France, Germany, Italy, Mexico, Netherlands/Belgium, Philippines, Poland, South Africa, Spain, Sweden and United Kingdom. For up-to-date running news, visit: http://www.runnersworld.com and get instant updates on Twitter (@runnersworld) and Facebook (Runner's World Magazine). Runner's World is also available as a mobile app on the iPhone and iPad.

About La Sportiva:
With over 80 years of heritage, La Sportiva has unrivaled experience in building the world's finest performance mountain footwear. Creating innovation through passion, La Sportiva offers the most versatile technical climbing, mountaineering, Mountain Running® and hiking shoes on the market. For more information visit La Sportiva or check out the new online interactive community La Sportiva LIVE.

Related

La Sportiva Vertical K Receives RUNNER’S WORLD Best Debut Award

(Boulder, Colo.) – The La Sportiva Vertical K has been honored with the “Best Debut” award in the RUNNER'S WORLD magazine Fall 2012 trail shoe review. The award from RUNNER'S WORLD comes on the heels of the Editor's Choice award the Vertical K garnered in the June 2012 ...read more

La Sportiva Crosslite Wins Runner’s World Best Buy Award

Boulder, Colo. (September 4, 2008) – La Sportiva®, the Italian Mountain Running® footwear brand, is proud to announce that the testers and editors of Runner's World magazine, the worldwide authority on running information, have honored the La Sportiva Crosslite with the ...read more

La Sportiva Fireblade Wins Runner’s World Best Debut

La Sportiva is proud to announce that the Fireblade has won the prestigious Runner's World Best Debut award for 2007 in the April shoe review.The Fireblade defines the new wave of trail running shoes. It is lightweight, well cushioned, flexible, low to the ground and extremely ...read more

Bushido_YellowBlack_web

La Sportiva Wins Editors’ Choice Award from Trail Runner

La Sportiva, makers of the world’s finest mountain products, has received the coveted Editor’s Choice award from Trail Runner magazine for the new Bushido mountain running shoe. “The Bushido is for serious runners who take on technical terrain,” says La Sportiva North America ...read more

OutsideGofY

La Sportiva Mutant Debuts with Two Top Editorial Awards

La Sportiva has won two prestigious editorial awards for its new Mountain Running®shoe, the Mutant. Outside Magazine has presented the shoe with its coveted Gear of the Year Award in the trail running shoe category, while TrailRunner Magazinehas awarded the shoe its Editor’s ...read more

SynthesisGTX_14P_GreyGreen

La Sportiva Synthesis Wins Editors’ Choice Award from Backpacker

La Sportiva has been honored with a 2015 Backpacker magazine Editors’ Choice Award for the Synthesis, a lightweight mid-height hiking shoe that uses Gore-Tex’s new Surround technology. Presented annually to the best products in their class, the awards are the premier editorial ...read more

New La Sportiva Apparel Wins Outside and Backpacker Editorial Awards

Oct 1, 2012 (Boulder, Colo.) – The La Sportiva Storm Fighter GTX jacket and pants have each earned major editorial awards in their debut season. Outside presented a “Gear of the Year” award to the Storm Fighter GTX jacket while the GTX Pants were honored with a Backpacker ...read more

Genius

La Sportiva Earns Two Editors’ Choice Awards from Climbing

La Sportiva has been honored with two 2015 Climbing magazine Editors’ Choice awards. The first award is for the Genius, a top-end sport climbing and bouldering shoe, and the second is for the Helios SR, a mountain running shoe with sticky rubber outsole that does double duty as ...read more

G2-SM-ISPO-AWARD-2015

La Sportiva G2 SM Wins ISPO AWARD Product of the Year

The new La Sportiva G2 SM mountaineering boot took home the 2015/2016 ISPO Product of the Year Award for the Outdoor category. Every year ISPO honors the most exceptional products of the sports industry with the ISPO AWARD and the G2 SM was presented with top honors at ISPO ...read more