From Bike to Hillside—Boreas Has the Total Package

At Boreas, we believe that whether you’re on two wheels or your own two feet, you need a bag that does it all. Introducing the Lagunitas and Bolinas daypacks featuring Boreas’ SUPER-TRAMP (patent pending) variable suspension system.

San Francisco, CA, April 17, 2012 — At Boreas, we believe that whether you're on two wheels or your own two feet, you need a bag that does it all. Introducing the Lagunitas and Bolinas daypacks featuring Boreas' highly innovative SUPER-TRAMP (patent pending) variable suspension system making bags so versatile, they work well on both the trail and the road.

Weighing in at just over two pounds each, the Lagunitas and Bolinas backpacks are multi-use packs for the everyday adventurer. With our revolutionary variable suspension system—SUPER-TRAMP (patent pending)—you can switch from a super-stable, back-hugging workhorse to a ventilated, weight-off-your-back pack. Whether the journey leads to your office or an afternoon cycling the Marin Headlands, this beauty is your best bet—rain or shine.

We don't let the weather report get in the way of our fun—and neither should you. By using silicone rather than the standard polyurethane, these packs gain waterproofing without compromising fabric strength. An added bonus: there's an additional waterproofed pocket for your wallet, keys, or a snack for the journey.

The 30-liter roll top Bolinas and the 25-liter top loader Lagunitas are not only ergonomically sound but easy on the eyes to boot. Coming in a range of colors, the sleek design of these packs are something to be admired on and off the trail—while remaining true to the needs of busy bodies that still have places to go even if it's raining.

You may be thinking, “Smart? Functional? It must cost a small fortune and a second mortgage on my condo.” Guess again. The bags are modestly priced ranging from $129.99 to $139.99. So, what are you waiting for? We know you're busy, so get to that hike, bike ride, or to the office with your wallet a little more full AND dry.

About Boreas Gear:
Boreas makes outdoor equipment you can use everyday: beautiful, practical, hardwearing stuff for passionate people with things to do. We believe the best gear is neither complicated nor expensive, that it should be as versatile as the person using it, and that there's no reason to compromise form for function.

Media Contact—Mary Liberatore ——415.684.7514


Boreas' Bolinas Backpack Wins A 2012 OutDoor INDUSTRY AWARD

Friedrichshafen, Germany—Boreas Gear, the San Francisco based outdoor adventure gear company, has won a 2012 OutDoor INDUSTRY AWARD for its Bolinas backpack at the OutDoor Show in Friedrichshafen, Germany. The OutDoor INDUSTRY AWARD is a young, yet renowned, competition for the more

Boreas Introduces Adjustable Suspension Packs

Different activities make different demands on a backpack. Loads carry best close to your back but close-fitting suspensions can be miserable on a hot day and are a pain in the back on a bike ride. We designed a new line of packs to address this problem. We've invented an more

Boreas Scores Two of BACKPACKER Magazine's 2012 Editors' Choice Awards

On January 19, at the annual Outdoor Retailer Winter Market in Salt Lake City, Backpacker magazine awarded Boreas two 2012 Editors' Choice Awards for the Lost Coast 60 and the Buttermilks 55 backpacks. Given annually, Backpacker magazine's Editors' Choice Award, the most more

Boreas Appoints New Sales Representation In the Rockies

Specialty backpack and adventure travel gear company, Boreas, announces the hiring of BFelse Sales as new sales representation for the Rockies in Colorado, Utah, New Mexico, and Wyoming. Brian Felse and Ryan Thompson of BFelse Sales will add key industry knowledge and regional more

Boreas Launches New Showroom at Mission Headquarters

FOR IMMEDIATE RELEASEMedia Contact: Mary Liberatore(240) 988-4171mary(at)boreasgear(dot)comwww.boreasgear.comBOREAS LAUNCHES NEW SHOWROOM AT MISSION HEADQUARTERS SAN FRANCISCO, CA, March 20, 2012—Friday, March 23, 2012, adventure travel gear dream weaver and San Francisco more

Boreas Teams Up With New Representation For the Northeast

San Francisco based adventure travel and outdoor gear company, Boreas, has hired Dana Seaton to represent them in the Northeast and Mid-Atlantic Territories. Dana has extensive outdoor experience representing brands such as Western Mountaineering, New England Ropes, Nemo Tents, more

YPS Inc. Joins Boreas Gear Team

San Francisco adventure travel gear company Boreas announces the hiring of YPS Inc. to handle sales in Washington, Oregon, Idaho, Montana, and Alaska. YPS Inc. owner Ned Johnson along with three outside reps and office manager will be managing the Pacific Northwest territory from more

Boreas Heads To OutDoor 2012 Friedrichshafen

Tradeshow season is upon us and up-and-coming adventure travel company, Boreas, is at it again. This time, they are going global. The San Francisco company will be heading to the 19th European Outdoor Trade Fair from July 12 through July 15 in Friedrichshafen, Germany. “As such more

Lowercase Designs' Nab Two 2012 Backpacker Editor's Choice Awards

SALT LAKE CITY - January 19 - Backpacker magazine awarded adventure gear company newcomer, Boreas, two 2012 Editors' Choice Awards for the Lost Coast 60 and the Buttermilks 55 backpacks at the recent Outdoor Retailer Winter Market. Given annually, Backpacker magazine's Editors' more