Ecōths Incorporates Performance Fabrics and Functional Details in the Spring ’16 Collection


Reno, NV – Ecōths, men’s clothing with a true soul, is expanding its Spring ’16 line to include performance fabric Coolmax® blended with organic cotton and other functional details that every man can use on a daily basis. Successfully launched in 2014 in 100 retailers, Ecōths donated over 45,500 meals to food banks throughout the United States and is on track to exceed that number in 2015, as they continue to succeed at the ‘true soul’ of the brand.


Ideal for travel and hot summer days, Ecōths’ new collection of performance button-ups incorporates a blend of organic cotton with Coolmax® Polyester. This combination gives the shirt the softness of a cotton woven shirt with the quick drying aspects of a synthetic shirt. All of the Coolmax blended shirts have a small slot on the front pocket that securely fits sunglasses or reading glasses and a triangular microfiber cleaning cloth under the front placket for cleaning glasses or cell phone screens with ease. Available in a variety of plaids and colors including the Finn SS, Hendrix SS, and Monroe SS, pictured below left to right.

Ecōths included the same unique functional details as the Coolmax collection in three additional organic cotton button-up styles, the Deacon SS, Weston SS and Sherwood SS. The Deacon SS ($65) is a lightweight plaid top with contrast stitching on the pocket and sleeve and a gingham contrast fabric on the inside of the collar. A crackle wash over a traditional plaid gives the Weston SS$67 softer colors and a more textural look. Additional details include off-seam stitching, asymmetrical front pockets and a western yoke. Lastly, the Sherwood SS ($67) combines a classic silhouette with a large open plaid and tonal stitching for men looking for a quality everyday shirt. Pictured below left to right: Deacon SS, Sherwood SS and Weston SS.

Putting an urban rugged twist on the southern preppy plaid, the Jefferson SS shirt is a crackle washed 100% organic cotton woven gingham plaid shirt with an embroidery detail on the shoulder and sweep. Retailing for $69, it comes in three colors and is perfect for the man who takes his traditional plaid with a shot of personality. The Jefferson SS looks great paired with the Titan Cargo Short($69), a well-designed cargo short with stitched down pockets to prevent ballooning on the sides. Additionally, the Titan's pockets have an envelope closure instead of buttons to keep them from getting hooked on things when passing by. Back pockets have a hidden snap and there is a double seat for added ruggedness and durability. Pictured below: Jefferson SS and Titan Short.

Visit Ecōths booth 31030 to see the entire spring collection and learn more about the Ecōths Good Sam program for local food banks. For more information visit or email Angie Houck at

About Ecōths

A harmonious blend of Eco and Ethos, Ecōths is unparalleled in its combination of unique styling details, sustainable fabrics and approach to being a brand with a true soul. For every Ecōths garment purchased, three meals will be provided to someone in need through local food banks. Ecōths mission is simple; bring together the triple bottom line of People, Planet and Product.