Dachstein Debut to North American Market with unrivaled margins

86 years of craftsmanship from the Austrian Alps comes to North American market!
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86 years of craftsmanship from the Austrian Alps comes to North American market!

Steamboat Springs, Colorado—August 4, 2011—After crafting footwear in the Austrian Alps for 86 years, Dachstein will debut in North America this fall. In addition to unveiling a full line of premium footwear, the company will reveal a new business model that offers specialty retailers unrivaled margins.
By forgoing traditional distribution channels, Dachstein redistributes profits directly to retailers to provide margins of upwards of sixty percent. “We want to be your money making brand,” states Dachstein CEO Klaus Brandstätter. “We're going to be the brand for which you're not competing on price with the big guys.” Marty Carrigan of Sales Guys, who will handle Dachstein's North American sales from its headquarters in Steamboat Springs, notes that “We might be the fourth or fifth brand on your wall, but we will be the most profitable brand you carry.”
Dachstein offers not just unsurpassed margins, but also a commitment to quality. The company blends a tradition of craftsmanship with cutting edge technology to meet the needs of North American consumers. In 1925, Anton Lintner opened a shoemaker's shop in Austria. He found inspiration for both the company's name and its products in the mountainous region of Dachstein. The company soon developed a reputation for quality footwear and a commitment to advancing sole technology. This reputation has only grown with time. Deeluxe Sportartikel, a committed outdoor company, purchased Dachstein in 2003 and continues to further its legacy of craftsmanship and innovation. Dachstein's current collection features technology like eVent fabrics®, patented outsole technology, Vibram soles®, and proprietary lacing systems. According to Marketing Manager Matthieu Perez, these features yield footwear that is “Tirol tested. Alps approved.”
“Our collection is ready for the U.S. market and includes every kind of shoe for every kind of need,” explains Brandstätter. Perez adds, “We've got shoes for climbing the Rockies or hanging out in Central Park.” Whether it's by offering unsurpassed margins, a commitment to craftsmanship, or a story steeped in history, Dachstein is ready to help retailers take profits to the next level. As Carrigan states, “This shoe company is going to make you a lot of money. Drop a line and carry Dachstein.”

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