Conservation Alliance Announces 10 New Members

Growth Continues as Conservation Opportunities Flourish

Bend, Ore.– Ten outdoor industry companies have joined The Conservation Alliance since August, 2012. This growth strengthens the organization as conservation opportunities flourish throughout the US and Canada.

The new members are: ECCO; Kahl & Partners; La Sportiva; Outside Haus; Point6; ProBar; Moving Comfort; Oboz Footwear; Sea to Summit; and Stio.

Each company joins at a time when the Conservation Alliance is focused on recruiting as many industry companies as possible. Each member company pays annual dues into a central fund, and the Alliance donates those funds to grassroots conservation organizations. The Alliance plans to donate $1.5 million in 2013, an increase of $250,000 from 2012.

“The Conservation Alliance is in the midst of an exciting period of growth,” said John Sterling, Conservation Alliance Executive Director. “Our new and existing members will help save some very important wild places in the near future.

”New members include manufacturers of footwear, outdoor apparel, mountaineering and climbing equipment, and energy food, as well as rep agencies.

“We are proud to maintain such a diverse membership of companies that comprise the outdoor industry,” said Sterling. “Conservation is one issue that most brands in the industry agree is a top priority. Together, we’ll save many special wild places.”

About the Conservation Alliance:
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas.

Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.

Since its inception in 1989, the Alliance has contributed more than $11 million to grassroots conservation groups. Alliance funding has helped save more than 41 million acres of wildlands; protect 2,700 miles of rivers; stop or remove 25 dams; designate five marine reserves; and purchase nine climbing areas.

For complete information on the Conservation Alliance, see