Bodacious Sales to Represent Tecnica/Blizzard in Colorado

Tecnica & Blizzard are pleased to announce that the Bodacious Sales Agency will be representing Tecnica and Blizzard alpine and footwear products in Colorado. Jeff Sale leads the group of three with Doug Sheehy and Jason Russell rounding out the pack
Author:
Updated:
Original:

Tecnica & Blizzard are pleased to announce that the Bodacious Sales Agency will be representing Tecnica and Blizzard alpine and footwear products in Colorado. Jeff Sale leads the group of three with Doug Sheehy and Jason Russell rounding out the pack.

Jeff brings a wealth of experience from specialty retail, wholesale and on-the-hill activities. Most recently Jeff served as North American Director of Sales for Spyder clothing. For the 18 years prior to Spyder, Jeff was the Colorado Territory Manager for Salomon, managing sales of all Salomon product categories. In addition to his work within Colorado, Jeff also served as National Key Accounts manager, overseeing business with many of the national chains and key accounts. Chris Licata, President of Tecnica and Blizzard notes “I am thrilled to have Jeff on board. His extensive experience and relationships in Colorado prepare him well to continue the momentum of the Tecnica and Blizzard brands.” Jeff is also a Level 2 Certified Alpine Coach and a PSIA Emeritus Examiner. Doug Sheehy spent time representing Salomon in Colorado and has also managed retail for Intrawest in Vail and Summit County. Most recently he was involved in sales outside the ski industry. “Doug will be a huge asset to the team with his knowledge of the business in Colorado” says Licata. Jason Russell has been coaching out of Vail and has also worked retail and managed his own business. “This is a solid team that has the knowledge and experience to provide top quality service to our accounts and grass roots programs in Colorado and move the Tecnica and Blizzard brands forward,” says Licata.

This comes at an exciting time for the brands, as Tecnica continues to introduce valuable new technology in ski boots, and Blizzard grows rapidly in the U.S. market through a range of products, including SKIING Magazine's first ever Ski of the Year, the Cochise.
###
Tecnica is a leading brand in alpine ski boots as well as winter and outdoor footwear; Blizzard is a rising brand of alpine skis.
Tecnica is best known for quality, high performance driven product. Located in West Lebanon, NH, the company handles all sales and marketing efforts in the U.S. and collaborates on product development with the parent company Tecnica Spa located in Montebelluna Italy. Tecnica began producing work and mountain boots in 1960, fast becoming a world leader in footwear design and development. It should be noted that Tecnica created the famed Moon Bootâ„¢ in 1970 and the first bi-injected plastic ski boot in 1973. www.tecnicausa.com

Blizzard Sport USA is the distributor of Blizzard Skis in the United States. The Blizzard factory is located in Mittersill, Austria. Blizzard Sport USA is under The Tecnica Group umbrella where Blizzard and Tecnica operate as a single business unit in the United States. Current Olympic Silver Medalist, Reinfried Herbst has many victories on Blizzard skis. For more information on Blizzard, please go to www.blizzardsportusa.com.

Related

Joe Decker Retires From Tecnica After 34 Years of Loyal Service

WEST LEBANON, NH. (May 3, 2011) Joe Decker announced he is retiring from Tecnica/Blizzard after 34 years as sales representative in Colorado. Joe's contribution to the company during his many years of service was acknowledged by Giancarlo Zanatta, Chairman and CEO of The Tecnica ...read more

Chris Licata Named President Tecnica Blizzard USA

WEST LEBANON, NH. (October 6, 2011) Tecnica Group USA is pleased to announce that effective immediately Chris Licata becomes President of the Tecnica Blizzard divisions of the Tecnica Group. Chris began working as an Advisor to the brands in early November, 2010 and has ...read more

Tecnica:Blizzard logo

Tecnica / Blizzard Announces: Bodacious Sales of Colorado Expands to New Mexico

WEST LEBANON, NH. (January 9, 2015) Tecnica / Blizzard is pleased to announce that the Bodacious Sales Agency of Colorado expands their sales territory to include New Mexico. Jeff Sale and his team will be managing Tecnica and Blizzard alpine and footwear products in Colorado and ...read more

Tecnica:Blizzard logo

Hepburn Joins Tecnica Blizzard Sales Team

WEST LEBANON, NH. (October 9, 2014) Tecnica Blizzard is pleased to announce that Charlie Hepburn will be the new sales associate for Tecnica and Blizzard alpine products in California and Nevada. Hepburn will work directly with sales representative Dana Greenwood. In addition to ...read more

Tecnica:Blizzard logo

Blizzard / Tecnica Strengthens Promotional Team

WEST LEBANON, NH. (July 22, 2015) Blizzard / Tecnica revamps and strengthens their Promotional Team with newly appointed positions - two managers and three promotional coordinators, to support the pro, freeride and race communities. This new approach will allow the Blizzard / ...read more

Tecnica:Blizzard logo

Blizzard / Tecnica Reorganizes Ambassador Program

WEST LEBANON, N.H. (October 3, 2016) Blizzard / Tecnica is excited to announce that Joe Sipe is taking on a new role as Ambassador Programs Manager. Most recently Sipe was the Western Promotions Manager for Blizzard Tecnica and moves into this new role with energy and ...read more

Tecnica:Blizzard logo

Tecnica Blizzard Welcomes New England Promotional Specialist

WEST LEBANON, NH. (September 3, 2014) Tecnica Blizzard is pleased to announce that Steve Brown has accepted the position as New England Promotions Specialist where he will be responsible for the development and management of the East Coast race and pro programs. Brown brings his ...read more

Tecnica:Blizzard logo

Tecnica Blizzard Race Team Committed

WEST LEBANON, NH. (July 22, 2014) — Tecnica Blizzard USA commits to the alpine race scene with product, athletes and a return to the USST pool. Three new and one returning athlete have signed with Tecnica Blizzard for the upcoming season.  “Tecnica Blizzard USA is excited about ...read more

Blizzard_Tecnica Logo

Blizzard Tecnica Hires Justin Heanue as National Sales Coordinator

WEST LEBANON, N.H. (May 1, 2017) Blizzard Tecnica is pleased to announce the hiring of Justin Heanue to the newly created position of National Sales Coordinator. Heanue reports directly to Sam Cook, President of Blizzard Tecnica USA. As the National Sales Coordinator, Heanue ...read more