Blizzard / Tecnica Reorganizes Ambassador Program

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WEST LEBANON, N.H. (October 3, 2016) Blizzard / Tecnica is excited to announce that Joe Sipe is taking on a new role as Ambassador Programs Manager. Most recently Sipe was the Western Promotions Manager for Blizzard Tecnica and moves into this new role with energy and excitement.

“I’m looking forward to working closely with our pros and ambassadors out in the field as well as with our four newly named athletes to the PSIA Alpine Team”, commented Sipe.

In his role he will work closely with pros, ambassadors and others representing the brands in the field including the four members of the newly named PSIA Alpine Team. The four sponsored skiers are members of the elite PSIA Alpine Team, comprised of 30 men and women selected from the best instructors in the country. The team is responsible for developing and promoting educational programs and activities at all levels.

“I am excited to be working with our PSIA team skiers who will represent Blizzard / Tecnica throughout the world,” commented Sipe. “Supporting PSIA is a way for the Blizzard / Tecnica brands to showcase their product on the hill, but also to get feedback from elite skiers. We work closely with our athletes to specifically design Blizzard / Tecnica products. Our PSIA Team athletes bring a wealth of knowledge and come from a variety of skiing backgrounds. I am thrilled to see what comes in the next four years working with the PSIA Team Members."

The sponsored athletes are:

Jonathan Ballou is on his second term on the Alpine Team and has been a Blizzard / Tecnica athlete since 2012. Ballou is the Director of Operations for the Ski and Snowboard Schools of Aspen/Snowmass and is a PSIA examiner and on the Alpine Committee Chair for PSIA Rocky Mountain Division. He began teaching skiing in 1990 for the Mt. Brighton Ski School in Michigan and has continued teaching and guiding for 41 seasons in over 27 years at resorts around the globe.

Brenna Kelleher newly named to the team, grew up in Big Sky, Montana and is a Level III PSIA examiner, former NCAA racer, and Junior Olympic Racer. Additionally she was the 2001 Junior World Champion Kayaker and a former member of the US Freestyle Kayaking team. Kelleher has also traveled extensively throughout the world.

Stephen Helfenbein also newly named is from Salt Lake City and is the PSIA-I Alpine Education Manager and Junior Freeride Coach at Alta/Snowbird. He started his professional teaching career at the Ski Schools of Aspen and has continued his passion for skiing as a coach, instructor, and teacher. 

Greg Dixon from Bend, Oregon is a new member to the PSIA National Nordic Team as a telemark specialist. He is currently a ski instructor trainer for the Mt Bachelor Gravity School for both telemark and alpine skiing and is the lead telemark examiner and trainer for PSIA Northwest.

As an official supplier to both PSIA and NSP, our programs support all levels of professional instructors and patrol. From the newly joined Level 1 to the PSIA Alpine Team we have the right equipment to provide the best possible skiing experience. 


About Tecnica:
Tecnica is a leading brand in alpine ski boots, best known for quality, high performance driven product. Located in West Lebanon, NH, the company handles all sales and marketing efforts in the U.S. and collaborates on marketing & product development with the parent company Tecnica Spa located in Giavera del Montello, Italy. Tecnica began producing work and mountain boots in 1960, fast becoming a world leader in footwear design and development. It should be noted that Tecnica created the famed Moon Boot™ in 1970 and the first bi-injected plastic ski boot in 1973.

About Blizzard:
Blizzard has quickly become a top brand of alpine skis with technologies that sets them apart from others. Blizzard Sport USA is the distributor of Blizzard Skis in the United States. The Blizzard factory is located in Mittersill, Austria. Blizzard Sport USA is under The Tecnica Group umbrella where Blizzard and Tecnica operate as a single business unit in the United States.


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