Backwoods buys Neptune Mountaineering

Outdoor retailer Backwoods, in Austin, Texas, announced the acquisition of Neptune Mountaineering, an iconic specialty outdoor retail store in Boulder, Colorado.
Author:
Updated:
Original:

AUSTIN, Texas (January 7, 2013)—Backwoods today announced the acquisition of Neptune Mountaineering, an iconic specialty outdoor retail store in Boulder, Colorado. The doors will remain open throughout the transition and the name will remain Neptune Mountaineering. Both family owned companies, Neptune Mountaineering and Backwoods originally opened in 1973. The official acquisition date was December 31, 2012 for an undisclosed amount.

“With the purchase of Neptune Mountaineering, we are thrilled to announce a presence in Boulder. We plan to maintain the atmosphere and culture of the store and continue the successes of the company’s rich history in this community. Our intent is to keep much of the customer experience the same.” Jennifer Mull, CEO of Backwoods, said. “When the company’s founder, Gary Neptune, made the decision to sell the store, we began discussions and found a lot of common ground between our two family-owned companies histories’. As our discussions continued, it made more and more sense for Backwoods to acquire Neptune Mountaineering. Our philosophies about customer experience are quite similar and both companies strive to inspire people to lead active, adventurous lives—this provided a lot of synergy between our two companies. We look forward to learning more about the existing customers, working with the Neptune staff, and growing the brand in such a well established location for outdoor recreation.”

A single-store mountain shop located in the shadow of Boulder’s Flatirons, Neptune Mountaineering first opened its doors on April 1, 1973, just weeks after Backwoods first opened its doors in Wichita, Kansas. In the beginning, Neptune Mountaineering primarily repaired climbing and ski boots, and installed edges on wooden skis and re-shafted axes. Today the store is full of climbing, backpacking and backcountry ski equipment and gear, and the company’s founder, Gary Neptune, has filled the shop with artifacts of his related passion for climbing and skiing. The “museum” within the store began to take shape in the late 1970s and has become one of the most extensive collections of its kind throughout the country. The museum will remain within the store and the Neptune Mountaineering name will continue as the face of the store, with Backwoods operating behind the brand that has served thousands upon thousands in Boulder for many years.

“When I started to think about the long term future of Neptune Mountaineering and eventually selling my business I had very specific ideas about an ideal successor,” Gary Neptune, founder of Neptune Mountaineering, said. “I could not have hoped for a better fit than Backwoods and am very excited about the future of Neptune Mountaineering and my continued involvement.”

Celebrating its 40th anniversary in 2013, Backwoods is an outdoor gear and apparel retailer located in 8 cities, now 9, across the country and on the web. Backwoods offers clothing, equipment and expertise to help customers fulfill their travel plans with a range of adventures such as hiking, trekking, fishing, climbing, camping, trail running, kayaking, paddling, adventure trips and yoga. Backwoods Adventures, a sister company to Backwoods, is currently running trips on 6 of the 7 continents. For more about Backwoods visit www.backwoods.com.



About Backwoods

Founded in 1973, Backwoods is an Austin-based, family owned and operated outdoor gear and apparel store. Backwoods’ corporate office is located at 127 E. Riverside Dr. Suite 101, Austin Texas 78704. With eight locations throughout Texas, Oklahoma, Nebraska, and Kansas, Backwoods has sold quality products with exceptional customer service for more than 39 years. Backwoods offers equipment and expertise to help customers fulfill their travel plans with a range of adventures such as hiking, trekking, fishing, climbing, camping, trail running, kayaking, paddling, adventure trips and yoga. In 2004, Backwoods took their mission a step further and created Backwoods Adventures, a travel company that provides unique, personal, first-rate experiences. Backwoods Adventures is currently planning trips on six different continents. For more information go to www.backwoods.com.

Related

GaryNeptune.jpg

SNEWS QS: Gary Neptune, Neptune Mountaineering

Founder Neptune Mountaineering, Boulder, Colo. Austin, Texas-based Backwoods acquired Boulder, Colo.-based Neptune Mountaineering on Dec. 31 for an undisclosed amount. Neptune Founder Gary Neptune will remain on staff to help with the transition. Neptune recently chatted with ...read more

Neptune Mountaineering Make Neptune Great Again hat

New owners for Neptune Mountaineering

GET READY FOR A COMEBACK STORY. On Friday, Shelley and Andrew Dunbar, the Boulder couple who own the North American distribution rights for Sea to Summit, purchased the floundering outdoor shop, Neptune Mountaineering, out of bankruptcy. They will assume ownership this coming ...read more

Neptune Mountaineering community table

The triumphant return of Neptune Mountaineering

On a Thursday night in Boulder, hundreds of outdoor enthusiasts crowd into crooked rows of metal folding chairs amid shelves of shoes, racks of sleeping bags, and a wall modeled after Eldorado Canyon and the Flatirons. They’ve paid $5 to watch a screening of Dirtbag: The Legend ...read more

Neptune Mountaineering

Neptune Mountaineering has worked out rent agreement, is here to stay

Neptune Mountaineering has been a Boulder, Colo., institution for decades, so it’s no surprise that the outdoor community here was briefly panicked after the local newspaper published a story saying that the specialty outdoor retail shop was facing an eviction notice. “Neptune ...read more

neptune_frontSM.jpg

Retailer of the Year - Best Community Business: Neptune Mountaineering keeps close ties with its community

Mountaineer Ed Webster lost several fingertips while climbing the Kangshung face of Everest. Well, he didn't exactly lose all of them. That is, he knows the exact location of some digits -- they reside in Neptune Mountaineering's climbing museum. More than a retail store, ...read more

Backwoods - Trekking to Austin, TX

Backwoods is making the trek to Austin in the 1st quarter of 2008, as a strategic move to support its growth over the past 5 years, and its' future expansion plans. Austin is a strong market for the outdoor industry and provides an attractive location for the headquarters, while ...read more

OIA, Austin-based BACKWOODS host homegrown listening session

For Immediate Release: Contact: David Weinstein Outdoor Industry Association 303.327.3504 Outdoor Industry Association, Austin-based BACKWOODS to host a homegrown listening session for America’s Great Outdoors Initiative BOULDER, CO. – August 12, 2010 – Outdoor Industry ...read more

Tarma Designs Now In Backwoods and Blue Ridge Mountain Sports Stores

Client Contact: Stephanie George (800) 824-8201; stephanie@tarmadesigns.comAgency Contact: Holly Padove/ Jordan Schultz (805) 773-1000; jordan@thepressroom.com PETALUMA, CA (December 7, 2006) – Further expanding its reach to active, conscious consumers across the country, ...read more

neptune lab products

"Try new things": Neptune will soon showcase crowd-funded products

Projects on Kickstarter, Indiegogo, and other crowdfunding sites will come to life next month in a new startup showcase in Boulder's Neptune Mountaineering. The NeptuneLAB is the latest experiential concept for the iconic gear shop. Owners Shelley and Andrew Dunbar collaborated ...read more