Atayne Heads Back to School with Custom Apparel Program

Eco-active gear manufacturer, Atayne, announced the recent launch of its custom apparel program enabling retailers, colleges, events, and other organizations to purchase Atayne gear with customized colors and graphics.
Author:
Updated:
Original:

Portland, Maine, October 19, 2009 -- Eco-active gear manufacturer, Atayne, announced the recent launch of its custom apparel program enabling retailers, colleges, events, and other organizations to purchase Atayne gear with customized colors and graphics.

Bowdoin College, a nationally renowned college of liberal arts and science in Brunswick, Maine, is the first to offer custom Atayne gear at retail. Bowdoin students, alumni, and fans can now buy Atayne’s Bowdoin-branded sports tees at the Bowdoin Bookstore or through the bookstore’s Web site. The high-performance shirts are made from 100% recycled material--65% cotton, 35% polyester. The heather-gray shirts are imprinted with Bowdoin’s polar bear mascot and choice of graphics for the following Bowdoin team sports: Baseball, basketball, crew, cross country, fencing, field hockey, football, golf, hockey, lacrosse, rugby, sailing, skiing, soccer, softball, squash, swimming, tennis, track, volleyball, water polo, and women’s basketball. With unisex sizes, the shirts retail for $15.99.

“We’re proud to introduce Atayne custom apparel at the Bowdoin Bookstore,” said Jeremy Litchfield, Atayne’s founder and pacesetter and 1999 Bowdoin graduate. “Our high-performance, environmentally-conscious shirts are a great alternative to the classic cotton, college tee shirt,” said Litchfield. “And I love Bowdoin sports. Go Bears!” exclaimed Litchfield.

Atayne will donate 10% of gross revenue from the sale of Bowdoin-branded Atayne gear to the college’s sustainability efforts, and each shirt comes with a plantable paper tag embedded with wildflower seeds--ensuring Atayne’s custom program will grow, literally.

About Atayne, LLC

Portland, Maine-based Atayne inspires positive environmental and social change through the power of active lifestyles. Atayne uses innovative technologies and materials made from plastic bottles, coconut and crab shells, and fabric scraps--in other words trash!--to create high-performing athletic and outdoor gear that is safe for people and the planet. www.atayne.com

###

Media Contact

Brock Foreman

brock.foreman@gmail.com

207.233.7968

Related

Atayne Runs with Social Media

Portland, Maine -- Atayne, a Maine-based manufacturer of high-performance athletic gear made from trash, recently launched a new Website replete with the increasingly mandatory links to leading social-media sites Facebook and Twitter. Atayne also bridges online and offline worlds ...read more

Atayne Custom-Apparel Program Expands with Esperanza 5K Partnership

Brunswick, Maine, May 5, 2011 -- Atayne, a company that makes performance outdoor and athletic apparel in the USA from 100%-recycled materials, has partnered with Safe Passage’s Esperanza 5K run-walk scheduled for Saturday, May 15, 2011 at Greely High School in Cumberland, Maine. ...read more

Atayne Hires Two Lights Consulting to Handle Public Relations

Portland, Maine, October 20, 2009 -- Atayne, an eco-active apparel maker based in Portland, Maine announced the hiring of Two Lights Consulting, a public relations agency based in Cape Elizabeth, Maine. Atayne added Two Lights Consulting to its marketing team to help support ...read more

Atayne Introduces 'Science Made Simple' with Kelsey Abbott

Brunswick, Maine, January 18, 2010 -- Atayne, a Maine-based manufacturer of high-performance apparel made from trash, announced the company's eco-educational web initiative called "Science Made Simple" and welcomed science writer Kelsey Abbott to the Atayne team. Science Made ...read more

Atayne Announces Fall 2009 Performance Apparel Made from Trash

Portland, Maine, October 22, 2009 -- Atayne, an eco-active gear manufacturer, announced the launch of its 2009 fall line of performance athletic and outdoor apparel made from 100% recycled fabrics (a.k.a. "trash"). Atayne’s new apparel line includes two new short-sleeve tops, ...read more

Atayne launches Grind Cycling Jersey with crowdsourced design

Brunswick, Maine, February 25, 2010 -- Atayne, an eco-active apparel manufacturer, unveiled the Grind Cycling Jersey, Atayne's first-ever, zip-up, road-cycling jersey. Atayne's Grind Cycling Jersey is a high-performance garment made in the U.S.A. from 100%-recycled polyester. ...read more

Atayne Re-certified as a B Corporation

Brunswick, Maine, April 25, 2011 --Atayne, a company that makes performance outdoor and athletic apparel in the USA from 100%-recycled materials, was recently re-certified as a B Corporation. B Corporations are a growing worldwide movement of for-profit companies voluntarily ...read more

Atayne and Dornbox Bikes launch Handcrafted Bike Giveaway Contest

Brunswick, Maine, May 27, 2010 -- Atayne celebrated the recent sales launch of its new Men's and Women's Grind Cycling Jerseys made in the USA from 100% recycled polyester by partnering with Freeport, Maine-based Dornbox Bikes to give away a handcrafted road bike valued at ...read more

Atayne sponsors Pineland Farms Trail Running Festival

Brunswick, Maine, April 16, 2010 --  Atayne today announced an agreement with Tri-Maine Productions, a Portland, Maine-based race management company, to become an official aid-station sponsor at the Pineland Farms Trail Running Festival scheduled for May 29-30, 2010 in New ...read more