Morro Bay, CA (May 3, 2018)— All Good – makers of Reef-Friendly and organic sunscreens commends Hawaii on their persistence and passion to protect their natural resources and heritage with the enactment of the ‘Oxybenzone Bill.’ Hawaiian legislature has passed Senate Bill 2571 banning some chemical-based sunscreens, and once signed by Governor David Ige (D), will take effect January 1, 2021.

The sunscreen ban will prohibit companies from selling and distributing sunscreens on the islands that contain oxybenzone and oxtinoxate, both harmful ingredients deemed damaging to coral reefs. All Good is thrilled to be part of the coalition pushing this bill, encouraging use of mineral-based sunscreens.

Legislative efforts were led strongly by Craig A. Downs, Ph.D. & Executive Director of Haereticus Environmental Laboratory and Hawaii-based non-profits such as Friends of Hanauma Bay. All Good paralleled their work by launching an educational Reef Friendly sunscreen campaign with defined criteria and a mineral sunscreen pledge for consumers. The criteria was created to raise awareness around the globe on the many benefits of mineral-based and botanical body care products.

“This bill is a victory for Hawaii, for its people and for coral reef ecosystems around the world,” states All Good Founder and CEO, Caroline Duell. “Hawaii is making one very bold and honorable step in the right direction with SB2571. There is still so much work to do, but this is a remarkable landmark for the health of people and the ocean.”

Hawaii will be the first state to enact such law. All Good in turn expects the chemical-based sunscreen ban to gain momentum across the country as communities rally to protect their water-based ecosystems—from creeks and rivers to lakes and reefs.

For more information about the #ReefFriendly mission, visit or contact Caroline Hughes at

About All Good

Founded in 2006, All Good offers a collection of all-natural skincare products made from simple plant-based ingredients. From chemical-free zinc sunscreens and sore muscle recovery spray to silky smooth lip balms, lotions and coconut oils, All Good supports an active, healthy lifestyle with their organically grown formulas. Located in Morro Bay, CA, All Good is a B Corporation and member of 1% for the Planet. Dedicated to social and environmental responsibility, All Good endorses the Campaign for Safe Cosmetics by testing its products on humans rather than animals. Available online and in 3,000+ retailers in the U.S. and Canada including health food stores, outdoor sports shops and high-end gift shops. Learn more about All Good at and follow on Facebook, Twitter and Instagram.



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