The bill was obviously unpopular to conservationists, but also to other legislators.

Remember when a Utah legislator proposed renaming the Utah National Parks Highway after President Donald Trump? Yeah, that won't happen.

Republican Rep. Michael Noel's legislation did not gain traction in the House, and therefore didn't even make it to the Senate floor. It was sent back to the Rules Committee late Thursday night, Utah's final day of session, according to the bill's tracking status.

The bill first advanced Monday, in a committee headed by Noel, causing conservationists and those opposing Trump to shudder at the thought of tacking the president’s name to the highway. The renaming effort was meant to recognize Trump's controversial decision to slash Bears Ears and Grand Staircase-Escalante national monuments in December.