Outdoor Retailer pulls Larry Harrison from retirement

Author:
Updated:
Original:
Larry Harrison. Photo courtesy of Outdoor Retailer

Larry Harrison. Photo courtesy of Outdoor Retailer

Outdoor Retailer has pulled industry veteran Larry Harrison out of retirement to join its staff as brand development director, Outdoor Retailer announced Monday.

Harrison, who recently retired from his position as Director of Sales for adidas Outdoor, brings more than 40 years of industry knowledge to his new role. He had worked with Eagle Creek, JanSport, Lowa, Rockport, Sierra Designs and Wilderness Experience, and he has served on the board of directors for the Outdoor Industry Association and the Outdoor Industries Women’s Coalition.

“Outdoor Retailer strives to provide specialty retailers with an exceptional experience at our events and we will benefit from the insights and historical perspective that Larry brings,” Marisa Nicholson, OR VP and Show Director, said in the press release announcing Harrison’s hire. “We were thrilled to cut his retirement short for the betterment of the industry.”

Harrison is expected to travel frequently to listen to the wants and needs of the industry. Expect him to appear at your door or regional trade show, he said.

“I have been on a truly rewarding journey in our business and a change of focus from building a retail network to service and support,” Harrison said in the release. “With the goal of a stronger industry, it seems natural as I extend my career. Outdoor Retailer has an amazing team, passionate about creating a tight knit community of retailers, reps and brands to enliven the outdoor experience for the community.”

Related

Larry Harrison. Photo courtesy of Outdoor Retailer

Larry Harrison ditched retirement to improve trade shows, he says

This summer, Outdoor Retailer brought Larry Harrison out of retirement to help develop the relationships that will steer the show into the future. Harrison, former director of sales for adidas Outdoor, has been in the industry for more than 40 years. He has worked with brands ...read more

Outdoor Retailer move poll

Three more brands pull out of Outdoor Retailer

Three brands announced Thursday that they would boycott Outdoor Retailer in Utah to show support for public lands. Arc’teryx will pull out of Outdoor Retailer this summer and reallocate its OR budget to donate to the Conservation Alliance’s Public Lands Defense Fund, the brand ...read more

Denver wants Outdoor Retailer

Colorado businesses take out Denver Post ad to attract Outdoor Retailer

Dozens of Colorado-based businesses explain why their state is unparalleled in its commitment to public lands. Colorado has no interest in being shy about its pursuit of Outdoor Retailer. In a full-page advertisement in the Denver Post on Sunday, dozens of Colorado-based gear ...read more

Outdoor Retailer to go to New York City

It can be hard to pull city folk out of urban life, even for a day outside. So this year, Outdoor Retailer is bringing the brands – and the outdoors – to New York City for two days, to meet consumer media right where they are. June 8 and 9, Outdoor Retailer will host Get ...read more

Amy Roberts, Rich Hill, Marisa Nicholson

Salt Lake City could lose Outdoor Retailer in fall 2018

Emerald Expositions seeking proposals for Outdoor Retailer shows in late 2018 and beyond. Outdoor Retailer has announced that its contract with the Salt Palace in Salt Lake City is up next year, and that it will solicit proposals for a new venue for November 2018 and beyond. ...read more

Utah State Capitol

Join the march for public lands at Outdoor Retailer

In response to outdoor industry concerns about public lands issues in Utah, The Conservation Alliance, Outdoor Alliance, Outdoor Industry Association, and Outdoor Retailer will hold a march during the trade show. Outdoor Retailer, The Conservation Alliance, Outdoor Industry ...read more

Bears Ears National Monument

Conservation Alliance says Outdoor Retailer is the best place to organize

The Conservation Alliance says it will continue to attend Outdoor Retailer in Salt Lake City this summer. Amid calls to boycott Utah and, subsequently, this summer's Outdoor Retailer trade show, the Conservation Alliance announced Friday afternoon that it planned to stay put. ...read more

Outdoor Retailer demo day

Outdoor Retailer date shift results in new paddlesports trade show

The outdoor industry trade show calendar just got a little bit more complicated: Two industry veterans announced Tuesday that they're starting their own, paddlesports-specific trade show in 2017. It should be a given that the timing of an event with tens of thousands of ...read more

Sports Authority will close at least 140 stores. Photo: Wikimedia Commons.

Big box bust: Fall will be painful for specialty outdoor retail, experts say

Winter 2014/2015 was a great season. Huge storms and record-breaking cold were a boon for outdoor stores that sold massive amounts of gear and apparel for snow sports and cold weather. But the season also gave a dangerous amount of confidence to big-box chains that over-ordered ...read more