Hot/Not: What outdoor gear is trending this week at Earth's Edge in Michigan

Our new column gives you a real time snapshot of what's selling like crazy (and what's destined for closeout) in outdoor retail shops around the country...right now.
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Earth's Edge Karl Tucker

Karl Tucker, owner of Earth's Edge in Grand Haven, Michigan, shares some beta on what's moving in his store this week.

What's hot? 

Patagonia Torrentshell

"Rain wear. We sold around 20 Patagonia Torrentshell Jackets (MSRP $120) in the last couple of days. It's been a warm but wet fall season, so rain wear has been moving well, but we're eagerly awaiting some cooler weather."

What's not?

"Our paddlesports department is slow right now, which is pretty normal for this time of year. We have most of our kayaks and canoes on sale, and we're still moving 5 to 7 boats a week, but it has definitely slowed for the season."

Do you want your store to be featured in Hot/Not? Just shoot us an email at snewsedit@aimmedia.com.

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