Words like “game changer” and “disruptor” get tossed around a little too easily these days, but with FutureLight, its patent-pending new waterproof/breathable technology, The North Face says it has a product to back up those superlatives. In fact, the brand believes so strongly ...read more
The ubiquitous black diamond Gore-Tex tag now has a sister. Today Gore announced the birth of the new Gore-Tex Infinium line, which is based around four key product launches, all aimed at areas outside of Gore’s traditional domain of durable waterproof/breathable fabrics. ...read more
Karl Tucker, owner of Earth's Edge in Grand Haven, Michigan, shares some beta on what's moving in his store this week. What's hot? "Rain wear. We sold around 20 Patagonia Torrentshell Jackets (MSRP $120) in the last couple of days. It's been a warm but wet fall season, so rain ...read more
