Patrick Brown
ORTOVOX Promotes Tom Mason To U.S. Brand Manager to Lead Mountainwear Launch
LONGMONT, CO (June 15, 2015) - ORTOVOX announces the promotion of Tom Mason to Brand Manager for the United States. The promotion coincides with the introduction of ORTOVOX Mountainwear, a full line of apparel, gear and accessories now available to U.S. retailers. In his new ...read more
Hydrapak Develops New Distribution Network in Canada
Oakland, CA - Thanks to rapidly increasing demand for its innovative and functional hydration systems, Hydrapak is growing its presence in Canada as it enters a new era of expansion. To address burgeoning business at the retail level, Hydrapak has established a warehousing and ...read more
Women’s Health Magazine Awards Hydrapak SoftFlask 2015 Fitness Award
Oakland, CA - Editors at Women’s Health Magazine recently chose Hydrapak SoftFlasks for one of the coveted “2015 Fitness Awards” in the May 2015 issue. The publication named the hydration solution among the “Best Water Bottles.” Women’s Health editors called the patented ...read more
Hydrapak and Ergon Combine Forces and Create New Enduro Super Packs
Oakland, CA (Beruary 18, 2015) – Hydrapak™ and Ergon™ have worked together to bring something new to the hydration category. Ergon™, a Germany-based brand of innovative, ergonomic bike products, collaborated with Hydrapak™ to customize its new OHY™ reservoir to fit perfectly in ...read more
Westcomb To Introduce 16 New Styles at ORWM ‘15
Vancouver, British Columbia (January 16, 2015) – Made in Canada with unsurpassed craftsmanship and the leading fabric and insulation technologies, Westcomb is debuting 16 new designs at Outdoor Retailer Winter Market. New designs include four new jackets in the SUBZERO line, ...read more
Westcomb Expands Sales Force, Deepens Product Line - Westcomb adds new sales presence in Western Canada and New England
Vancouver, British Columbia (For Immediate Release) – With its expanding line of technically-driven performance styles and outerwear, Westcomb is broadening its capacity to serve retailers in Western Canada in addition to signing a new agency to manage growth in New England. ...read more
Hydrapak To Release New Stash Bottle In 1-Liter Size At ORWM ‘15
Oakland, CA (December 2, 2014) – Hydrapak, the hydration specialist, is releasing an all-new 1-liter size into the Stash collapsible bottle line. The new size is built to provide a low-bulk solution for water storage. The 1-liter Stash Bottle collapses to roughly 20 percent of ...read more
Westcomb Welcomes New Sales Agency for Quebec
Westcomb is expanding their reach into the Province of Quebec. The Canadian designer and manufacturer of performance-driven outerwear signed a new sales agency to build new relationships with and drive sales at area retailers. Westcomb tapped experienced sales representative ...read more
Westcomb launches ambassador search along with new website
Patrick Brown Pale Morning Media [email protected] 802.583.6079 Vancouver, British Columbia (For immediate release) – Westcomb is seeking those with a passion for the outdoor experience to fill a roster of innovative adventurers to join the brand’s expanding ambassador ...read more
Westcomb develops Polartec® Power WoolTM styles for Summer collection
Vancouver, British Columbia (For immediate release) – In keeping with Westcomb’s heritage of rapidly adopting new fabric technologies, the company developed new styles with Polartec® Power WoolTM adding to their expanding Spring and Summer collection. Performance-driven designs ...read more
Ticla introduces new camp gear and accessories for Spring 2015
VENTURA, CA (For Immediate Release) – Ticla’s at it again – reinventing what’s possible in comfort and style at the campsite. Building from the successful launch of an entirely new market segment of purposefully designed and quality made car camping gear, Ticla is debuting a ...read more
Ticla strengthens sales force in response to brand growth
Veteran sales representatives signed to deepen connections in Midwest and Southwest territories VENTURA, CA (For Immediate Release) – Citing a rapid adoption of the newly minted brand, Ticla has signed two new sales agencies to manage key accounts. The new agencies are tasked ...read more
Ticla on nationwide road trip to celebrate its inaugural camping season
VENTURA, CA – With camping season officially upon us, Ticla is hitting the road on the Camp BetterTM Tour to connect with campers around the country. The nationwideCamp BetterTM Tour is road tripping to events, cozy campgrounds, desert canyonlands, towering forests, surf ...read more
All-new Westcomb summer apparel line delivered to retailers
All-new Westcomb summer apparel line delivered to retailers Lightweight performance apparel is designed for multisport adventure Vancouver, British Columbia (For immediate release) – Building on the storied craftsmanship of their successful outerwear line, Vancouver-based ...read more
Ticla now available at retailers nationwide
VENTURA, CA (March 12, 2014) – Wait no longer. Ticla’s new lineup up of car camping gear is now available for purchase in specialty retailers around the country. The intuitive and creatively designed line of all-new gear includes tents, shelters, sleeping bags, ground pads and ...read more
Deuter drops into avalanche rescue gear with new line of ABS packs
Longmont, CO (For immediate release) – Building on its strong presence in the alpine and ski pack market, Deuter is launching a new line of ABS avalanche backpacks at Outdoor Retailer Winter Market show later this month. Deuter, a worldwide leader in technical backpacks for a ...read more
Westcomb to debut new SUBZERO line of parkas at ORWM ‘14
Vancouver, BC (for immediate release) – Westcomb, the award-winning designer and Canadian manufacturer of performance outdoor apparel, is debuting an all-new collection of parkas in January at Outdoor Retailer Winter Market. The SUBZERO line is Westcomb’s first expedition-weight ...read more
Ortovox bolsters East Coast sales representation
Two agencies sign on to expand reach of avalanche education initiatives Longmont, CO (For immediate release) – Ortovox, the world’s leading brand of avalanche transceivers and rescue equipment, is expanding their reach into New England and Mid-Atlantic markets with the addition ...read more
ORTOVOX strengthens its commitment to avalanche education
Longmont, CO. (For immediate release) – Furthering their commitment to avalanche safety, ORTOVOX and the American Institute for Avalanche Research and Education (AIARE) partner to foster new momentum in avalanche awareness and education. Together ORTOVOX and AIARE created a new ...read more
Westcomb signs Charters Associates as sales agency for Pacific Northwest
Vancouver, BC (For immediate release) – Westcomb, the Vancouver-based manufacturer of performance outerwear and apparel, recently signed Charters Associates as sales agency for the Pacific Northwest. Charters Associates is charged with building on the steady growth of the brand ...read more
Ticla debuts new collection of car camping gear for specialty retailers at ORSM
VENTURA, CALIFORNIA (July 18, 2013) -- More than 43 million Americans will go camping this year … and Ticla wants them all to have a good time. A lifestyle camping company, Ticla (www.Ticla.com) unveils their collection of inspired and intuitive car camping gear at the upcoming ...read more