SKI Magazine

Colorado-based active lifestyle publisher (and SNEWS parent company) Pocket Outdoor Media announced today that its rapidly growing team has gained two new members: Micah Abrams and Sierra Shafer, formerly of A360 Media. Abrams—who joins Pocket to supervise editorial strategy for ...read more

Industry headlines: Intriguing reads from around the web The North Face hacked: A cyberattack on The North Face has exposed customers’ names, addresses, birth dates, and phone numbers to hackers. [IT World Canada] Sun Valley snags major award: SKI magazine has named Sun Valley ...read more

REI loses a store to the pandemic: The brand’s Westminster, Colorado, location is closing as a direct result of coronavirus-related difficulties. [BusinessDen] Out of the wild: The mythical “magic bus” featured in the book and film Into the Wild has been airlifted out of the ...read more

When it comes to ecommerce, few factors influence buying decisions as powerfully as reviews. Studies have shown that 95 percent of consumers read online testimonials before making final purchases. Traditionally, those reviews have existed in different channels—consumer reviews in ...read more

Last year, the Super Bowl, one of the largest events in the country with more than 100,000 attendees, sought to keep 90 percent of waste out of landfills and send 10 percent to a waste-to-energy plant. Due to its magnitude, some were skeptical. But they pulled it off. Now, it's ...read more

When baristas offer single-use cups and food vendors offer reusable utensils, most of us have begun to say, "No, thanks, I'll use my own." We do this because we understand that single-use plastic is a burden to our beloved planet. As we count down to Outdoor Retailer Summer ...read more