Not long after Patagonia CEO Rose Marcario wrote a blog post in June about the value in giving employees time off to vote—something she did in November 2016 and is doing again this year on Election Day—she started talking to other company executives on both sides of the political ...read more
While lounging at a picnic table outside of Pack Rat Outdoor Center in Fayetteville, Arkansas, I’m distracted by a woman tossing out a garbage bag. When I ask the store’s Sustainability Director, Faebyan Whittle, if it’s the day’s trash, she replies, “No, that’s the recycling; ...read more
A Grassroots Outdoor Alliance award is a very big deal. The group, which is a consortium of 64 independent outdoor specialty retailers and 68 vendor partners, represents the best of specialty retail. The awards, which will be given out on June 13, 2018 on night one of the ...read more
Many couples share a love for the outdoors, but these six are taking it to the next level. In some ways it makes perfect sense – they love each other, they love the outdoors, so why not turn a passion into a career? But working together has it's down side, and it isn't always ...read more
Half-Moon Outfitters doesn’t just talk the talk when it comes to being an environmental steward in the outdoor industry. The chain’s owner, Beezer Molten, walks the walk by incorporating eco-friendly initiatives in eight stores scattered across Georgia and South Carolina. He ...read more
** To watch more episodes of The Innovation Project, click here. For Carolyn Crook, owner of Pack Rat Outdoor Center, reducing her store's carbon footprint has always been a concern. To curb it, she recently had solar panels installed to nearly cover their roof. "It's been ...read more