In late March, just two weeks after the San Francisco PR agency JAM Collective instituted a remote work policy to protect against the spread of the novel coronavirus, a message circulated from the team. "We're taking things virtual with our new series #JAMSessions!" it read. ...read more
Up until July 2018, the last time I'd been around 16 other women in the woods was as a teenager at Girl Scout camp. So when I was invited to the Project16x women's leadership summit in Telluride, Colorado, needless to say I felt a little self-conscious about being new to the ...read more
You most likely have more than one drinking vessel. The dozen backups in your cupboard at home. The extra few at work. The forgotten one rolling around in the trunk of your car. Then, the chosen one you never leave home without. This summer, we want you to bring that one to ...read more
Last year, the Super Bowl, one of the largest events in the country with more than 100,000 attendees, sought to keep 90 percent of waste out of landfills and send 10 percent to a waste-to-energy plant. Due to its magnitude, some were skeptical. But they pulled it off. Now, it's ...read more
Truth: Canoes, kayaks, and standup paddleboards are perfectly suited to family fun. A day paddling on a mirror flat lake, fishing from a kayak, or splashing in the waves on a SUP for the first time can build vivid lifelong memories for kids and parents. And great specialty ...read more
When Emerald Expositions and Outdoor Retailer announced shifted show dates in 2016, some industry veterans responded by launching a new trade show specifically designed for paddlesports. First held in 2017 in Madison, Wisconsin, Paddlesports Retailer organizers moved this year’s ...read more
Only a year old, 56° North is an outdoor retailer partnered with a wilderness adventure tour company, offering jet boat tours of the neighboring Tongass National Forest. The locally owned store in Wrangell, Alaska, features Alaskan essential adventurewear and gear. “It’s like a ...read more
Right now, coolers are more customizable and personal than ever before. Most recently, in January 2018, OtterBox launched a wheel set that snaps into place below the brand’s 45-quart and 65-quart coolers. “Customers can customize their cooler. Some people don’t want wheels at ...read more
Whether headed to the lake, forest or beach, OtterBox has built a reputation as a staple on every outdoor excursion. OtterBox introduces Yampa Dry Duffle, the waterproof bag that keeps gear safe from water, drop, sand and dirt, coming soon. The latest in the outdoor gear line ...read more
Hard-sided or soft-sided, 40 quarts or lunch-box sized, on your back or on wheels—we know everyone has a preference. With so many different options nowadays, we just want to know which brand keeps ice the longest and therefore, keeps beer, snacks, and other essentials the ...read more
Don't go a day without reading Industry Buzz. Here are today's top headlines: Have a news tip? We've created a new form where you can submit tips and story ideas. During a Tuesday tour of Peaceful Valley Ranch at Theadore Roosevelt National Park—a former dude ranch in disrepair ...read more
At OtterBox, we have always believed that the outdoors belong to everyone. As a brand, it isn’t our job to define the outdoor experience, we just have the privilege of enabling it. OtterBox began like many start-ups – built on a dream, created out of my garage ...read more
