Innovation Project

** To watch more episodes of The Innovation Project, click here. Rutabaga Paddlesports' owner and "chief paddling evangelist," Darren Bush, likes to say he's one of the only shop owners in the country who gets hugged every day by his customers. "We facilitate them falling in ...read more

** To watch more episodes of The Innovation Project, click here. When is an outdoor store more than an outdoor store? When it’s also an indoor skate park, a coffee house, a ceramic studio, a kids’ art school, a music studio, and a native plant nursery. "We've decided to ...read more

In The Innovation Project Episode 15, Elevation Sierra Outdoors' Jon Turner highlights the necessity of good customer service, especially for smaller shops. ** To watch more episodes of The Innovation Project, click here. Who says small shops can't have it all? Jon Turner of ...read more

** To watch more episodes of The Innovation Project, click here. If Backcountry North's Tracy Mayer has anything to say about it, brick and mortar specialty retail isn't going anywhere. "Part of the fun and the experience of that travel or adventure or trip is coming into a ...read more

** To watch more episodes of The Innovation Project, click here. For Black Creek Outfitters's Joe Butler, the experience that comes with his shop is even more important than the shop itself, and he's taken extra steps to make sure his customers get what they need. The store ...read more

** To watch more episodes of The Innovation Project, click here. For retailers in cities where wilderness can be up to six hours away, as The Benchmark Outfitters' owner Richard Kassar estimates is the case for his customers, the issues that shop owners face are a little bit ...read more

(ATLANTA, GA— March 27, 2017) — Denver Mattress Company ("Denver Mattress") is pleased to announce that it will now be selling the ReST Bed™ from sleep technology innovator, Responsive Surface Technology, LLC (“ReST”), in locations throughout the country. For years, Denver ...read more

(ATLANTA, GA— March 27, 2017) — Denver Mattress Company ("Denver Mattress") is pleased to announce that it will now be selling the ReST Bed™ from sleep technology innovator, Responsive Surface Technology, LLC (“ReST”), in locations throughout the country. For years, Denver ...read more

** To watch more episodes of The Innovation Project, click here. For Carolyn Crook, owner of Pack Rat Outdoor Center, reducing her store's carbon footprint has always been a concern. To curb it, she recently had solar panels installed to nearly cover their roof. "It's been ...read more

For Alpenglow Sports owner Brendan Madigan, "sharing the stoke" is as important to his business as the bottom line. ** To watch more episodes of The Innovation Project, click here. "I think people derive happiness, not from things, but from experiences and relationships," he ...read more

Terra Bella, CA (March 8, 2017)- Setton Pistachio of Terra Bella, Inc.- the nation’s second largest pistachio grower and processor and maker of Setton Farms Pistachio Chewy Bites based in California’s Central Valley- is expanding their portfolio of snack products with a new ...read more

North America’s largest fleet of Mobile Bike Shops adds vaunted Belgian manufacturer to velofix DIRECT program, providing the crucial final step in direct-to-consumer sales January 6, 2017: Bicycles from Eddy Merckx Cycles, the eponymous brand belonging to cycling legend Eddy ...read more

Next week Malakye, the leading career website and professional network for people and companies in the active lifestyle-driven industries, is bringing the Shmooz back to Outdoor Retailer in Salt Lake City, Utah on Wednesday, January 11th, 2017, from 11am to 2pm. 100+ Jobs ...read more

** To watch more episodes of The Innovation Project, click here. Produced in partnership with Mountain Hardwear. Chris Haunold, owner of Idaho Mountain Touring, has been in the biz for more than 30 years. But his love for gear goes back even further, and still drives what ...read more

Sportago has been in business for 33 years largely thanks to a hyperlocal customer base in St. Helena, California. They’re a loyal bunch, but that means the store has to work hard to keep up with frequent shoppers’ demand for new product. “Versatility is really important,” ...read more