This week, a new group called the Running Industry Diversity Coalition (RIDC) announced its formation—a step forward in ending systemic racism in the running industry and running community. Funded by grants from Brooks and HOKA ONE ONE, the coalition is led by by co-chairs ...read more
September 15 to October 15 marks National Hispanic Heritage Month and in honor of the rich cultural traditions of our Hispanic neighbors, friends, and colleagues, SNEWS would like you to meet five designers with roots in Mexico, Ecuador, and Peru. Some have worked in the industry ...read more
After all but losing spring 2020 to the pandemic, retailers and consumers alike are looking for gear to get excited about in 2021. So excited, in fact, that we decided to add their votes to our ranking of next season’s top products. Together, we’ve pored over, narrowed down, and ...read more
As outdoor leaders begin to speak out against racial injustice in the United States—once again brought to light by the murder of George Floyd in Minneapolis—SNEWS is collecting their statements in one place. Our list currently includes the following voices: Access Fund, American ...read more
The Reveal Global Media Conference wrapped up the first day of its two-day program this afternoon, showcasing new products from brands like Cotopaxi, Hoka One One, and Mountain Hardwear in seven hours of Zoom presentations curated for more than 300 registered journalists. Hosted ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Mammut is for sale: Conzetta, a Swiss holding company with Mammut Sports Group AG in its portfolio, is making a major pivot to focus on its global sheet metal ...read more
'Tis the season for pop-up shops and exhibits, where shoppers have one more choice to find their holiday gifts. Customers nowadays are attracted to buying experiences and many brands are looking for ways to stoke desirability through their own seasonal stores in addition to ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Industry first: Patagonia today announced that all 61 styles of its waterproof shells are made with recycled materials and sewn in Fair Trade Certified ...read more
HOKA ONE ONE is known for its buoyant, 30mm outsoles and decorating the feet of trail and road runners. In its nine years, the France-born running brand has released hiking shoes as one-offs. But HOKA's first complete trail collection launches this week with these three models. ...read more
1. Snow Show Kickoff Breakfast: A New Era of Collaboration 7:15 to 8:45 a.m. Wednesday (Day 1) in Meeting Room 401: In order to address important issues, position our industries for success, and continue to innovate for the future, industry-wide collaboration is paramount. ...read more
Immersion in social media and technology is taking a toll on us and the Pantone Color Institute believes that a vibrant yet mellow color will bring us all a little more joy. The world's self-proclaimed color gurus have declared Living Coral the color of the year for 2019. Its ...read more
After years of discussing sobriety and what it means in the outdoor industry, Shannon Walton and Stacy Bare hosted the first sober happy hour in July at Outdoor Retailer Summer Market. They expected maybe 25 people to show up, but more than 100 attended to network in the ...read more
Fat lugs? Zero drop? Minimalist profile? Everyone has a preference when it comes to the kicks they take on the trail. More and more, hikers are swapping out their heavy-duty boots for lighter options, such as trail runners. We know everyone's feet and preferences are different, ...read more
How good of an investment is the outdoor and recreation industry on Wall Street? A SNEWS analysis shows the sector has outpaced broader market indices such as the S&P 500 and Dow Jones Industrial Average with healthy gains during the past five years, albeit still lagging behind ...read more
If you read anything today, make it Industry Buzz. Here are the latest headlines: Do you have buzzworthy news tips? Email us at [email protected]. Camber Outdoors welcomed 15 new 2018 Corporate Partners: Clif Bar, Cotopaxi, evo, HOKA ONE ONE, GoLite 2.0, Native Eyewear, ...read more
Brendan Madigan’s existential epiphany came not in one of his highest moments but in one of his lowest. It was the winter of 2016, and he’d just received the Adidas Inspiration Award at Outdoor Retailer, which recognized him for inspiring others to participate in outdoor ...read more
