Westwood, Mass. (JANUARY 2021) – XTRATUF, inspired by the rugged and always-evolving needs of the Alaskan fishing community, introduces the Kiata for Fall ’21 after years of prototyping a sneaker that would serve as a “do it all” footwear solution. Additional developments launching for Fall ’21 include the Ankle Deck Boot Leather Lace and the Bristol Bay Chelsea.
Built for passionate water lovers everywhere, the XTRATUF Kiata is 100 percent waterproof and constructed from a flexible 3D knit upper with a lightweight, sock-like feel. The TUFgrp outsole is a revolutionary, patented design built with a specially-formulated rubber compound that is independently verified as SRC rated for providing superior grip and traction. The Kiata also offers a high-rebound EVA midsole and perforated EVA insole that allow for all-day comfort and a full lace-up system for a customized and secure fit. Available in three colors for men and three colors for women (MSRP: $120).
“For XTRATUF to develop a sneaker, we had to ensure all of the elements were just right and the innovation was next level, so that we could provide the same comfort, performance and assurance to all our fishermen spanning from Florida to Alaska,” said Bo Thai, XTRATUF product manager. “We’re excited to unveil this revolutionary new sneaker, along with the TUFgrp traction technology that excels not only on flat, wet surfaces but also uneven, slippery terrain.”
Also new for Fall ’21 is XTRATUF’s Ankle Deck Boot Leather Lace for men and women. Inspired by Alaska’s spring solstice, during which 12-24 hours of daylight are available to take advantage of everything from casting for salmon to a run to the brewery, the Ankle Deck Boot Leather Lace offers versatile style and performance with 100 percent full-grain leather and waterproof protection. Wearer comfort and security elements include a full lace-up system, SRA-rated slip resistant outsole, as well as a durable rubber shell and comfort mesh lining for air circulation and moisture control. Three color ways will be available for men and women with an MSRP of $125.
Continuing to expand upon its popular Boatyard collection, the XTRATUF Bristol Bay Leather Chelsea offers easy pull on and off styling with 100 percent waterproof protection and leather treated for saltwater resistance. Available in three colors for men in Fall ’21, the Bristol Bay Leather Chelsea also offers key performance qualities including an SRC-rated, slip-resistant and non-marking chevron outsole, high rebound molded PU insole, durable polyurethane midsole, and a breathable mesh lining (MSRP: $150).
XTRATUF is built for the most epic conditions across the globe. It’s built for a community of passionate water lovers everywhere who want the best footwear and gear to keep them dry, comfortable and sure footed, no matter what they face. XTRATUF enables and empowers us all to keep going, to keep working, to keep doing. ALASKA PROVEN. BUILT FOR ALL.
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PR Contact: Emily Snayd, HFS Communications, email@example.com