Wild Country Releases the First Bi-Directional, Auto-Locking Belay Device


Boulder, Colo. (August 1, 2016)- Wild Country, a world-famous climbing brand which designs and manufactures high-quality rock climbing equipment, sets a new standard for innovation and safety with the introduction of the new Revo Belay Device.

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Designed to overcome mis-loading the rope (one of the most common causes for belay-related accidents), the Revo will pay out, lock and keep the rope aligned for smooth and precise operating. As one of the most advanced systems to exist in the climbing world to-date, the bi-directional Revo elevates safety with a patented inertia reel, which is essentially a panic-proof, locking fall arrest mechanism designed to activate the system and arrest a fall without damaging the rope.

Developed with compatibility in mind, the Revo can accommodate a range of rope sizes, from 8.5-11mm, and works with any locking carabineer size. Additionally, the device handles like a traditional belay plate, making it extremely intuitive to use across all experience levels from the novice to expert level.

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“In designing the Revo, our focus was to create a practical and purposeful tool that would instill confidence and support an overall improved belaying experience,” says Wild County Design Engineer, James Wilson. “The innovative design enabled us to incorporate an additional layer of safety, while retaining the intuitive handling of a basic belay plate.”

The new Wild Country Revo will be on display at Outdoor Retailer Summer Market 2016 at Booth #35073 and available at your nearest Wild Country dealer in Spring 2017. Contact Cassie Abel at cassie@whitecloudcommunication.com for media inquiries and demonstrations at the show.

About Wild Country:

Based out of the Peak District, one of the UK’s most famous climbing areas, Wild Country was founded in 1977 by UK-based climber, Mark Vallance. Set up to manufacture U.S. climber Ray Jardine’s revolutionary climbing protection device “The Friend,” the company – now owned by Bolzano, Italy based The Oberalp Group and managed by Boulder-based Salewa North America in the U.S. and Canada – has since become world-renowned climbing brand with a reputation for producing innovative, high-quality climbing products to meet the needs of modern climbers. More about Wild Country: http://www.wildcountry.com