Veramonte Winery Teams With National Geographic Channel

Summer-long Promotion Available to More Than 1100 Retail Locations Will Support National Geographic Society’s Global Conservation Efforts

Veramonte, a leading Chilean winery, is partnering with the National Geographic Channel (NGC) in the summer-long “Dare to Make a Difference” campaign to raise awareness for and support the National Geographic Society's global conservation efforts. The “Dare to Make a Difference” campaign, derived from NGC's tagline “Dare to Explore,” launches June 15 and may be featured in more than 1100 retail locations nationally.

Consumers can receive a free DVD sampler of NGC's most popular programming including Dog Whisperer with Cesar Milan, Megastructures, Is It Real?, and Relentless Enemies by mailing in a coupon found at participating retailers or by logging on to , which will also feature conservation tips and links to relevant sections of National Geographic Society's website. Veramonte will also make a donation to the National Geographic Society in support of the promotion.

“Dare to Make a Difference” promotional elements include co-branded Veramonte and NGC in-store displays, on-air spots nationally on NGC, spots on NGC VOD, the on-demand service that reaches more than 15 million households, and off-channel buys in more than a dozen markets nationally, including New York, Houston and Atlanta.

National Geographic Society (NGS) is one of the world's largest non-profit scientific and educational organizations. The National Geographic Society's programs help increase and diffuse geographic knowledge while promoting conservation of the world's cultural, historical and natural resources.

“Veramonte's consumers lead active, adventurous lifestyles and care about preserving our planet, making them an excellent promotional partner for the National Geographic Channel,” said Steve Schiffman, NGC's executive vice president of marketing and new Media. “There is also a strong fit with the lifestyle and purchasing habits of NGC's upscale demographic.”

“Veramonte's commitment to producing the highest-quality wines through sustainable farming practices and our support of land conservation is in-line with National Geographic Society's mission,” says Jennifer Watson, marketing manager for Veramonte. “Both our national retail partners and our consumers feel good about supporting organizations that help our planet.”

Veramonte's commitment to conservation includes its dedication of 10,000 acres to a natural greenbelt located in a 13,000 acre vineyard and winery estate in Chile's Casablanca Valley. Renowned for exceptional value and vibrant, fresh flavors, Veramonte wine resonates with outdoor adventure seekers everywhere.

About Veramonte
Situated in Chile's remote Casablanca Valley, Veramonte is one of Chile's leading wineries, founded by renowned Chilean vinter Agustin Huneeus in 1990. Veramonte wines are distributed nationally and world-wide at fine restaurants and retail establishments. For more information, visit or call 800-529-WINE.

About National Geographic Channel
Based at the National Geographic Society headquarters in Washington, D.C., the National Geographic Channel is a joint venture between National Geographic Television & Film (NGT & F) and Fox Cable Networks. Since launching in January 2001, the NGC initially earned some of the fastest distribution growth in the history of cable and more recently the fastest ratings growth in television. The network celebrated its fifth anniversary in January 2006 with the launch of NGC HD, which provides the spectacular imagery that National Geographic is known for in stunning high definition. NGC has carriage with all of the nation's major cable and satellite television providers, making it currently available to 59 million homes. For more information, please visit

About National Geographic Society
Founded in 1888, the National Geographic Society is one of the world's largest non-profit scientific and educational organizations. Its mission is to increase and diffuse geographic knowledge while promoting conservation of the world's cultural and national resources. National Geographic reflects the world through its five magazines, television programs, films, radio, books, videos, maps, interactive media and merchandise. National Geographic magazine, the Society's official journal, published in English and 29 local-language editions, is read by 40 million people each month in every country in the world. The National Geographic Channel reaches more than 290 million households in 27 languages in 164 countries. averages around 60 million page views per month. National Geographic has funded more than 8,000 scientific research projects and supports an education program combating geography illiteracy. For more information, log on to


National Geographic announces the acquisition of “The Green Guide,”

WASHINGTON D.C. -- As part of its ongoing mission to inspire people to care about the planet, National Geographic has announced the acquisition of “The Green Guide,” a comprehensive Web site ( and bimonthly newsletter offering practical advice on how to more

National Geographic Adventure Magazine Names New Advertising Director

NEW YORK (Jan. 26, 2009)—The National Geographic Magazine Group has promoted Bryan Kinkade to advertising director of National Geographic Adventure magazine and Jeff Nicholson to advertising director of National Geographic Kids magazine. In their new roles, Kinkade and more

National Geographic Adventure Names 2008 Adventurers of the Year

National Geographic Adventure Names Rob Gauntlett and James Hooper 2008 Adventurers of the YearExplorer Rick Ridgeway Receives Hall of Fame AwardWASHINGTON (Nov. 20, 2008)—National Geographic Adventure magazine has chosen British schoolmates Rob Gauntlett, 21, and James Hooper, more

National Geographic Maps and Adventure Magazine Launch New Awards

EVERGREEN, COLO. (May 22, 2008) -- National Geographic Maps, in collaboration with National Geographic Adventure magazine, has introduced the first annual Outdoor Geographic Awareness (TOGA) Awards to identify and showcase outdoor retailers, manufacturers, nonprofit and more

National Geographic and American Rec sign licensing agreement to develop new outdoor equipment and camping gear

WASHINGTON (March 6, 2012)—National Geographic, one of the world's largest nonprofit scientific and educational organizations, has selected Boulder, Colo.-based American Rec and its wholly owned subsidiary Canadian Recreation Products as its primary outdoor gear licensee under more

Marmot Variant Receives National Geographic Adventure's GOY

Santa Rosa, CA: Marmot's Variant jacket—new for fall 2010—has received National Geographic Adventure's “Gear of the Year” award this month. This fleece-meets-insulated hybrid jacket is perfect for cold weather layering, but it also performs and looks great as a stand more

Marmot’s Mica wins National Geographic's “Best of Adventure"

November 24, 2008For Immediate Release: Marmot's Ultra-light Mica Jacket wins National Geographic's “Best of Adventure Gear” Award Santa Rosa, CA – Marmot's ultra-light Mica Jacket has been awarded the 2009 “Best of Adventure Gear” by the editors of National Geographic more

GoLite Receives National Geographic’s “Best of Adventure” Award

GoLite is proud to announce that its Chrome Dome umbrella has received the “Best of Adventure” award from National Geographic Adventure Magazine. In addition to being named a “Best of Adventure” winner, the Chrome Dome was also highlighted in 2006 as a National Geographic more

Cory Richards Named National Geographic Adventurer of the Year

SAN LEANDRO, California — November 11, 2011— Following the footsteps of legendary adventurers before him, The North Face athlete Cory Richards was named an Adventurer of the Year by National Geographic, and is also in the running for the National Geographic Adventurer of the more