Suunto Partners with Running Specialty Shops & Runner's World Magazine - SNEWS

Suunto Partners with Running Specialty Shops & Runner's World Magazine

Suunto, a leading designer and manufacturer of sports instruments, is reaching out to the running community at grassroots events through a new partnership with Runner’s World Magazine, the world’s leading running magazine.

OGDEN,UT——Suunto, a leading designer and manufacturer of sports instruments, is reaching out to the running community at grassroots events through a new partnership with Runner's World Magazine, the world's leading running magazine. This unique event marketing program connects thousands of runners with the Suunto brand and local specialty stores.

The program targets seven key regions - Texas, California, New York City Metro, Atlanta Metro, Seattle, Chicago and Florida. Runner's World provides support for the events through the Runner's World Race Series program which offers race directors Suunto branded bibs or race bag inserts for their events. Local running specialty shops are featured on the bibs and inserts with special offers inviting race participants to try the Suunto training line.

“Suunto is dedicated to making top-of-the-line heart-rate monitors with features that help runners get the most out of their workouts,” says Suunto Trade Marketing Manager Andrew Chek. “As an important part of the running community, we're dedicating resources to events that are important to runners of every skill level, and putting the power of our brand to work by driving business back to those local running specialty stores that take pride in providing personalized service to athletes.”

Suunto aims to increase brand awareness and drive consumers to running specialty shops carrying its products and, through this sponsorship program, Suunto and its local retailers will have a strong presence at more than 80 events this year, reaching nearly 300,000 runners. This year's races include small community runs, like The Hound Dog Hustle in Grapevine, Texas to benefit homeless animals, as well as big events like The Carlsbad 5000 – billed as the world's fastest 5k, with several world records set on the course and a $70,000 prize purse to attract world class runners among its 15,000 participants. By sponsoring a variety of community-based runs as well as larger, mass-appeal events, Suunto will reach all levels of athletes, from the casual runner to the collegiate and elite level.

Suunto is a leading designer and manufacture of sports instruments for training, diving and outdoor sports. Prized for their design, accuracy and dependability, Suunto wristop computers combine the aesthetics and functionality of watches with sport-specific computers. Headquartered in Vantaa, Finland, Suunto employs more than 500 people worldwide and distributes its products to over 80 countries. The company is a subsidiary of Helsinki-based Amer Sports Corporation with sister brands Wilson, Atomic, Precor and Salomon.

Recognized as the worldwide authority on running information, the mission of Rodale's Runner's World is to inform, advise, and motivate runners of all ages and abilities. Runner's World aims to help runners achieve their personal health, fitness, and performance goals, and to inspire them with vivid, memorable storytelling. Currently Runner's World publishes 12 international editions. Runner's World's companion Web site,, is the largest running community on the Internet, featuring interactive, searchable, and targeted content for runners of all ages and abilities.


Runner's World, Bones in Motion Partner For Wireless Trainng Tool

NEW YORK, October 2, 2006 – Runner's World, the worldwide authority on running information, and award-winning mobile lifestyle application developer Bones in Motion (BiM) have teamed up to create a wireless training resource that will enable runners to find and share running more

Suunto’s Introduces Heart Rate Monitors Just for Women

Ogden, UT——Suunto, a global leader in precision training instruments, is proud to introduce its new line of training heart rate monitors tailored to the needs of female athletes. The new line packs the features athletes have come to depend on from Suunto into a collection of more

illumiNITE Recognized by Runner’s World

Contact: Merideth Sullivan True North Brand Group (781) 740-4050 merideth@truenorthpr.comFOR IMMEDIATE RELEASE:illumiNITE Recognized by Runner's World for Superior Safety FeaturesAshland, MA – (January 5, 2006) - illumiNITE activewear and accessories finished at the top of the more


Salomon and Runner’s World Partner to Empower Winter Runners

Ogden, UTAH (Nov. 19, 2018)— Runner’s World and Salomon are teaming up to help runners end the year on a high note with the latest edition of the Holiday Run Streak Challenge. Starting Nov. 22, the brands are challenging runners to run at least one mile per day, every day, more

Runner's World Announces Season's Best Running Shoes

New York, NY—January 21, 2010—Runner's World magazine, the worldwide authority on running information, highlights and reviews 27 of the best new running shoes on the market in its annual Spring Shoe Guide special, on sale on Tuesday, February 2, 2010.Five of the 27 shoes more

Suunto Partners with Vail Recreation District for Trail Running Series

Ogden, UT ---February 25, 2011--Suunto, a global leader in sports precision instruments, announces its sponsorship of Vail Recreation District’s (VRD) 2011 La Sportiva Vail Mountain Trail Running Series based in the Vail Valley, Colorado. As a key sponsor of the La Sportiva more

Suunto Launches Online Sports Community

Ogden, UT— May 4, 2010--Suunto, a global leader in sports precision instruments, introduces a new online sports community for athletes across the world. is a multifaceted platform providing a personal exercise diary, social media connections, shared running more

Horizon Featured in Runner's World Magazine

COTTAGE GROVE, Wis. (February 2, 2007) – For the second consecutive year, Horizon Fitness was featured in Runner's World's annual treadmill review. The company's Elite Series T6 AFG treadmill was one of only eight products recommended by the magazine in the January 2007 more


Running Enthusiasts to Become Official Runner’s World Shoe Testers at Salomon and Runner’s World Boston Pop-Up Experience

BOSTON (April 9, 2019)—To celebrate one of the greatest weeks in running, Runner’s World and Salomon are collaborating on a pop-up experience on Newbury Street in Boston called the Runner’s World Townhouse. Open from Friday, April 12, through Tuesday, April 16, the Townhouse will more