Survive Outdoors Longer Introduces Mag Striker Tool for Spring 2018

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New All-In-One Survival Tool is an Essential for Adventure

LITTLETON, NH-July 24, 2017


Survive Outdoors Longer® continues to evolve their innovative survival solutions by introducing the Mag Striker™ for spring of 2018. The Mag Striker is an all-in-one fire starting tool that includes: a magnesium bar, a flint rod, and a scraper.

More reliable than lighters and matches that are subject to moisture and pressure, the Survive Outdoors Longer Mag Striker, is a multi-purpose fire-starting tool that includes the following essentials: a magnesium rod, a flint, scraper, and a bottle opener. Build a roaring fire in any condition with the robust easy to hold striker. Start your fire with the magnesium rod shavings that, when lit, are hot enough (5,400 degrees Fahrenheit) to start small tinder. The long lasting Ferrocerium Rod (flint) when struck, will create enough sparks to start 100’s of fires.

To use the Mag Striker, set aside a pile of wood shavings or twigs for fire tinder. Begin by gripping the easy-to-grip handle in one hand with the magnesium side up, and then use the scraper to scrape off a small pile of magnesium shavings. Next, hold the Mag Striker close to the pile and scrape the flint rod to produce a shower of sparks. Once the pile is lit, quickly place the reserved tinder on the fire to stoke the flames. To celebrate your fire starting success, use the built-in bottle opener to crack open a cold beverage. The Mag Striker (MSRP $12) will be on display at the Outdoor Retailer Summer Market Show and will be available February 1, 2018.

About Survive Outdoors Longer

Survive Outdoors Longer leads the survival category with the number one selling survival kits and shelters in the outdoor industry. Survive Outdoors Longer encompasses key items from the most important survival categories including: essential survival tools, survival kits, signaling devices (mirrors and whistles), fire starters and emergency shelters (reflective blankets and bivvies). Survive Outdoors Longer is committed to designing category-defining tools, kits, and essentials plus instructions, tips, and techniques from experts in the field. These intuitively designed and high-performance products can be trusted to deliver when it matters most. For more information on Survive Outdoors Longer products, visit

About Tender Corporation

Tender Corporation’s headquarters have been nestled in the heart of the White Mountains in Littleton, New Hampshire since 1975. The company is the proud manufacturer of the world-famous insect bite treatment, After Bite®, and now offers The Itch Eraser®, to help stop the itch and heal the skin. From a full line of well-known insect repellents, Ben’s® and Natrapel®, to first aid and emergency preparedness brands like Adventure Medical Kits®, Easy Care First Aid™, Survive Outdoors Longer®, and After Burn® - we’ve got you covered. Always striving to be on the forefront of innovation, many of Tender’s products are packaged in ways that allow them to be both convenient to use and environmentally friendly. Additional information is available at



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