Superfeet Worldwide Announces Relief Efforts for Specialty Retail Partners

Industry-leading insole manufacturer now offering drop-shipping and robust affiliate programs
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FERNDALE, Wash. (April 14, 2020) -- For more than 40 years, Superfeet has lived by this truth: “People first - together we are more than a company, we are a community,” which is why the employee-owned business is rolling out two new programs to help support their specialty retail partners during this challenging time.

For retail partners looking to offer customers the convenience of at-home delivery without having to ship inventory from their store, Superfeet will drop-ship to the end consumer free of charge. And for those who cannot sell online, or are looking to generate supplemental income, Superfeet developed an affiliate program to share revenue from sales on The brand has created a suite of assets including blog posts and images for use on a retailer’s website, newsletters and social media. Look for images like this to support local while supporting your feet:

Support Your Feet Support Local Retail

“For the past 43 years our retailers have worked alongside our team to build the Superfeet brand, and we believe there is no better time to show our support for them than right now, during this time of uncertainty. We’re doing all we can to protect the health, safety and well-being of our community from employee-owners and their families, to essential service providers, to our retailers,” says John Rauvola, CEO and President at Superfeet.

The two specialty retail relief programs are available effective immediately and retailers who are interested in learning more should contact their Superfeet representative.


For more than 40 years, Pacific Northwest-based Superfeet has been creating innovative products featuring the Superfeet shape, helping millions of people worldwide experience unparalleled comfort, pain relief and performance. Today, through Fitstation and the latest advancements in 3D-printing technology, Superfeet is taking insoles and footwear from mass-produced products to personalized, made-for-you solutions. A 100% employee-owned company, Superfeet gives 1% of sales and countless volunteer hours to help others shape a strong foundation for a healthy future. For more, visit


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