SEATTLE, WA â€“ STANLEY, a brand of PMI, announces today the release of two limited edition anniversary products in honor of its upcoming 100th anniversary. To celebrate this monumental year, STANLEY, the brand that has fueled outdoor adventures since 1913, took inspiration from its early designs and unveils the new Stanley Limited Edition 100th Anniversary 1.1QT/1L and 1.4QT/1.3L bottles, available in time for the 2012 holiday season.
â€œIt's such an honor to still be going strong 100 years after William Stanley Jr. invented the all steel vacuum bottle. What's even more special is the love people have for this iconic green bottle. This bottle represents the shared memories they've had throughout their lifetime. Often times it has outlived the very people they have shared those experiences with and it represents a memory they can still hold on to. This is what makes this anniversary so special. It's a celebration of those who lived and loved with the Stanley bottle at their side,â€ explains JoAnne Anderson, Senior Global Marketing Manager for PMI's Stanley brand.
For generations the STANLEY brand has been a part of the lives of millions, and throughout that time stories of the emotional bond people have with their STANLEY vacuum bottles continue to be collected and shared online at www.stanley-pmi.com/stories. From a 30-year-career veteran policeman who spent more nights with his â€œfaithful STANLEY partner than with my wifeâ€ to a retired Army soldier who considers his STANLEY bottle â€œas important to me as my weaponâ€; STANLEY has become a best friend for many, a beloved heirloom for others, a weapon for some, and a lifesaver for many more.
These new commemorative bottles pay tribute to the original vintage product â€“ from the recessed, signature 100th anniversary badge, to the brushed green finish taken directly from the beloved 1944 version â€“ while retaining the performance features that make this brand so cherished.
Available for a limited time only, from November 2012 to December 2013, the new Stanley Limited Edition 100th Anniversary 1.1QT/1L and 1.4QT/1.3L bottles feature:
âž¢ Legendary vacuum insulation that keeps drinks hot or cold for 24 hours
âž¢ Double wall, 18/8 stainless steel construction that's guaranteed not to rust
âž¢ Insulated lid that doubles as a cup
âž¢ A lifetime guarantee
âž¢ MSRP: $38 and $42 (respectively)
They can be purchased at participating retailers nationwide including REI (www.rei.com) and online at www.stanley-pmi.com/ beginning November 2012.
Invented by William Stanley on September 2, 1913 (official patent date), the all steel vacuum bottle revolutionized the way people enjoyed food and beverage. Since then, the STANLEY brand has been delivering superior food and beverage gear for rugged, active lifestyles and remains dedicated to this simple promise: buy STANLEY products, get quality gear. Built for LifeÂ®. Learn more, visit www.stanley-pmi.com.
Founded in 1983, by Rob Harris, PMI manufactures, markets, and designs innovative food and beverage solutions for busy lifestyles across the globe. PMI's two most recognizable brands, StanleyÂ® and AladdinÂ®, are both nearly 100 years old. Guided by principles of sustainability, community and integrity, PMI has extended these beloved brands into the future while remaining rooted in their past. Headquartered in Seattle, WA, PMI has offices in Shanghai, Amsterdam and Manila and ownership in PMI Joinease manufacturing in China. It currently distributes its products in over 50 countries worldwide.