Salomon Takes Spirit of Trail Running on Nationwide Tour

Salomon Running is taking its mobile showroom to retail stores and trails across the United States
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The Salomon Trail Tour is rolling from sea to shining sea starting...now! It's a nation-spanning opportunity for runners across the country to experience the spirit of Salomon Trail Running. As the mobile showroom stops in eight regions of the country, Salomon pro trail runners, sales reps, brand managers and retailers will offer free trail running clinics, group trail runs, demos and giveaways.

As part of Salomon’s commitment to be directly involved in running sports, the Salomon Trail Tour is partnering with local retailers where in-store and brand experts will keep runners keyed in on the latest trail running tips and trends. Runners will be able to test Salomon shoes and Suunto heart rate monitors, learn about door-to-trail running regimes, and enter to win Salomon products.

“This is the second year in a row we’ve taken the Salomon Running experience into the backyards of local communities,” says Salomon and Suunto Outdoor Community Marketing Associate Josh Korn. “When runners are able to try the product first-hand, and learn from our awesome pros and retailers, they can truly absorb the innovation that results in better form and more fun.”

In addition to demonstrations and education, in-store experts and Salomon reps will hit the trail, participating in community runs at various locations on the tour. More details about the tour are available on Salomon Trail Tour’s Facebook page.



The tentative schedule so far. The tour schedule will be updated with specific runs and demo locations in each city.



· Western Great Lakes: April 23

· New England: April 25–May 2

· Mid Atlantic: May 3–May 5

· Eastern Great Lakes: May 6–May 8

· Western Great Lakes: May 9–May 19

· Colorado: May 27–June 1

· Northwest: June 5–June 13

· California: June 16–June 31

· Arizona: June 31

Salomon, the mountain sports company. Salomon was founded in 1947 in the heart of the French Alps. Since then, we’ve been creating innovative products to enhance the performance of athletes. Performance led design is our past. Performance led design is our future.

www.salomon.com www.salomonrunning.com

Twitter: @salomonsports @salomon_running

Facebook: www.facebook.com/salomonrunning

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