Paddler Magazine Announces Redesign - SNEWS

Paddler Magazine Announces Redesign

Paddlesport Publishing Inc., publisher of Paddler, Paddle Dealer and Kayak magazines, announces a total magazine redesign beginning with Paddler's March/April 2007 issue.
Author:
Updated:
Original:

Paddlesport Publishing Inc., publisher of Paddler, Paddle Dealer and Kayak magazines, announces a total magazine redesign beginning with Paddler's March/April 2007 issue.

Based on customer feedback, Paddler's award-winning team of editors and designers have redesigned the magazine to add visual appeal, improve readability and ease of use, and optimize readers' magazine experience.

The redesign follows the magazine's move from Colorado to Kirkland, Washington in December 2006 along with a change in management. The March/April issue is the first produced entirely by Paddler's new creative team.

Paddler publisher Glen Bernard states, "We are listening to our readers and advertisers and are taking measures to improve their magazine. We have a very talented team of passionate paddlers and publishing pros who have taken the first step with the March/April issue.

March/April is the first of a series of fresh, new-look Paddler magazines. We have also updated a number of the sections inside and added some brand new columns of high reader interest based feedback from our 2007 reader survey."

Beyond the obvious upgrades and new look, Bernard adds, "We are delivering well written stories that will appeal to a broad range of paddlers and outdoor enthusiasts. We also want to get people stoked about getting out there and spending more time on the water with friends, family or solo, regardless of whether they use a paddle or an oar, or paddle with one blade or two. Ultimately, we want to deliver the most highly regarded paddlesports media that creates high reader satisfaction levels and provides advertisers with the most conducive advertising environment for their branding and sales messaging."

Paddler Magazine is the Official Magazine of the American Canoe Association. Published bi-monthly (6 issues per year), more than 50,000 copies are distributed to ACA members, subscribers, newsstands and paddling events throughout the country.

To get your free sample issue, contact Glen Bernard by calling (425) 814-4140 ext. 11, emailing info@paddlermagazine.com, or writing: Glen Bernard, Paddlesport Publishing Inc., 12040 98th Ave. NE, Suite 205, Kirkland, WA 98034.

###

Related

Paddler Magazine Launches New Content-Rich Website

Paddlesport Publishing Inc., publisher of Paddler, Paddle Dealer and Kayak magazines, has recently launched a brand new, content-rich website for Paddler Magazine: www.paddlermagazine.com. The new website has been developed in response to Paddler's research, designed around ...read more

Former C&K senior editor Mike Kord named editor of Paddler magazine

Kirkland, Wash. – Paddlesport Publishing Inc. has named paddlesports and outdoor-industry veteran Mike Kord as Editor of Paddler magazine. Kord moved into his new role in mid-November and is now responsible for directing the editorial content of Paddler, one of the leading ...read more

Paddler Magazine Names Glen Bernard as New Publisher and General Manager

Springfield, VA; Kirkland, WA – Paddlesport Publishing, Inc., publisher of Paddler and Paddle Dealer magazines, announce that they have hired paddlesports industry veteran Glen Bernard as their publisher and general manager. Bernard, who managed Canoe & Kayak Magazine for 19 ...read more

Paddler Magazine's 2009 Paddler's Pick Award Winners Announced

Paddler Magazine recently named nine paddlesports and outdoor equipment manufacturers as recipients of the magazine's 5th Annual “Paddler's Pick” Awards. The award-winning companies and their new products are featured in Paddler's 2009 Buyer's Guide issue and are based on ...read more

Paddler Magazine's 2008 Top Gear Awards Announced

Paddler Magazine recently named 15 paddlesports manufacturers as recipients of the magazine's annual “Paddler's Pick” awards. The companies are honored in the Jan/Feb 2008 Buyer's Guide issue based on innovation, performance, and value to customers. Paddler ...read more

Paddler Magazine and USA Canoe/Kayak Announce Partnership

Kirkland, Wash. – Paddler Magazine has joined into a partnership with USA Canoe/Kayak that makes Paddler The Official Publication of USA Canoe/Kayak and adds more than 1200 subscribers to Paddler's subscriber circulation base. In addition to serving USACK members subscriptions, ...read more

Paddle Dealer Expands Frequency to Six Issues per Year

Paddlesport Publishing, publisher of Paddler Magazine, Paddle DEALER and Kayak Magazine has increased the frequency of its paddlesports trade magazine, Paddle Dealer. Dealer moves from a quarterly publication to 6 issues per year. Paddle DEALER publisher Glen Bernard states “In ...read more

PADDLER Magazine Earns Four Maggie Award Nominations

Kirkland, Washington – Paddlesport Publishing Inc., publisher of Paddler, Paddle Dealer and Kayak magazines, announces that PADDLER has been nominated as 2008 Maggie Award Finalists in four categories.The four Finalist categories include Best Outdoor, Sports, Boating & ...read more

PADDLER Magazine Wins Prestigious Maggie Award

Paddlesport Publishing Inc., publisher of Paddler, Paddle Dealer and Kayak magazines, announces that PADDLER has won the 2008 Maggie Award for Most Improved Publication Overall for consumer magazines under 50,000 circulation. Each year the Western Publications Association (WPA) ...read more