“Octane Still Dominates,” Annual Industry Awards Confirm

In the SNEWS 2010 Fitness Retailer Survey, Octane Fitness, LLC was named the best supplier for the fourth consecutive year, and the top-selling brand of elliptical cross trainers for the sixth year in a row.
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In the eighth Specialty News® (SNEWS) 2010 Fitness Retailer Survey, Octane Fitness, LLC (www.octanefitness.com) maintains an unprecedented track record, recently named the best supplier for the fourth consecutive year, and the top-selling brand of elliptical cross trainers for the sixth year in a row.
“Our passionate, steadfast mission has been to be the best, and to constantly innovate and exceed expectations,” said Dennis Lee, president of Octane Fitness. “ We are incredibly proud of our team and grateful to our retail partners for their role in our history of accolades.”
A weekly publication that covers the fitness and outdoor industries, SNEWS annually surveys specialty fitness retailers nationwide to provide unique insight into the state of the fitness equipment industry.
This year, Octane earned 27.4% of votes for the best supplier, a dominant majority among 14 fitness equipment companies named, and a significant leap from its 18.3% in 2009.
“Octane still dominates – fourth year in a row at the top and no signs of faltering,” surveyors noted. “The others' losses are its gains.”
In the competitive elliptical trainer category, Octane also gained even more votes this year, almost six percentage points ahead of the second-place winner among 21 brands listed by respondents.
“Can anybody stop Octane?” SNEWS editors said. “The company has not only again taken the top spot, but it has also gained even more votes. We're on the edge of our seats for next year.”
More than 500 retail outlets worldwide sell Octane Fitness” 10 standing and seated elliptical models for home use, and five commercial models.
Octane Fitness Background
Fueled by a relentless passion to offer the best elliptical machines, Octane Fitness is committed exclusively to delivering breakthrough, performance cross training—unlike any other fitness equipment manufacturer today. Low-impact, effective cardiovascular equipment is the sole focus of Octane Fitness' extensive research, development, testing and manufacturing—all ultimately to benefit exercisers with superior quality products; innovative, effective workouts and unparalleled personalized service.

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Images are available; contact Julie King at 847.638.1582 or jking@octanefitness.com for access. Octane Fitness is a registered trademark of Octane Fitness.

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