STOKED ROASTERS® Launches New Premium Organic Instant Coffee

The company’s new and improved instant blends are available in medium and dark roasts
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STOKED ROASTERS®, The Official Coffee Of The Outdoors™, is excited to announce the release of its new and improved organic instant coffee, available in both medium and dark roasts. STOKED ROASTERS® was founded in 2014 by world class ultra-runner Jax Mariash. Now with a roastery and coffeehouses in Hood River, Oregon and Park City, Utah, along with a successful ecommerce business serving customers across the USA, the craft coffee company provides premium organic coffee to kick start your day in a positive way.

STOKED ROASTERS® first iteration of instant coffee came in 2016 with STOKED STIX. Their new instant coffee, which is USDA certified organic, brings even better flavor and more stoke. “With its better taste and new packaging, we’re thrilled to introduce our new instant coffee,” says Mariash. “Through extensive roasting and sampling sessions, we’ve really fine tuned our blends to bring customers the best instant coffee on the market,” adds Mariash.

The company’s new Dark Roast Instant coffee is rich, bold, and full-bodied with a mellow caramel flavor, chocolate notes, and light nutty overtones. The new Medium Roast Instant coffee is simple, balanced, and full-bodied with caramel vanilla notes, brown sugar complexity, and slight chocolate notes. Simply add one sachet of STOKED ROASTERS® instant to 8oz of hot or cold water and you have a deliciously smooth cup of coffee. It's the perfect coffee to have on your next outdoor adventure or getaway.

STOKED ROASTERS® is a brand centered around the outdoor community as much as it is coffee. While STOKED’s goal is to to give athletes and outdoor enthusiasts the caffeinated kick they need for any adventure, the company is equally focused on rallying around their passion-driven lifestyles. STOKED ROASTERS® is proud to sponsor a special group of outdoor athletes, including accomplished kiteboarders, skiers, paragliders, mountain bikers, and more.


STOKED ROASTERS®, The Official Coffee Of The Outdoors™, is all about providing premium coffee to kick start your day in a positive way. Only the highest quality green coffee beans are roasted on their custom-built 25lb San Franciscan roaster, and are packed with good vibes by awesome people who love to be outside. All of STOKED ROASTERS® beans are Certified Organic by the Oregon Department Of Agriculture, and the company participates in Fair Trade as often as possible.

About Jax Mariash

Jax Mariash, founder of STOKED ROASTERS®, is a professional ultra-runner who set a world record in 2016 by being the first woman to complete the 4 Deserts Grand Slam Plus and additionally was crowned the 2016 4 Deserts Female World Champion. In March, she was the 6th woman at the legendary Marathon Des Sables and in September 2018, she was the first woman finisher of the Grand 2 Grand Ultra, a 170-mile self-supported stage foot race in North America.

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