KEEN Celebrates ‘Community’ at Winter 09 Outdoor Retailer

KEEN Inc.—a leader in hybrid outdoor performance products, including footwear, socks and bags—announced a party celebrating the KEEN HybridLife Community that will take place at the outdoor company’s Outdoor Retailer Winter Market 2009 Booth.
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KEEN Inc.—a leader in hybrid outdoor performance products, including footwear, socks and bags—announced a party celebrating the KEEN HybridLife Community that will take place at the outdoor company's Outdoor Retailer Winter Market 2009 Booth. KEEN will be giving a Sneak peek at the upcoming KEEN online community and opportunity to be among the first to join the community.
In addition to serving complimentary beer and Redwood Creek wine, KEEN is providing free live music by Micah Wolf. Party-goers will have the opportunity to receive a pair of KEEN shoes for a $30 donation – all proceeds will directly benefit the Conservation Alliance. Past events at Outdoor Retailer hosted by KEEN and benefiting the Conservation Alliance have drawn crowds of hundreds of people and raised thousands of dollars for the Conservation Alliance.
As part of the KEEN HybridLife philosophy to Create, Play and Care, KEEN will also be holding a drawing where attendees are eligible to win a KEEN HybridLife Adventure with PEPY Ride in Cambodia. To enter, show attendees should be sure to stop by the KEEN booth (#32301) to tell their HybridLife story and answering the question “How do you live a HybridLife?” The winner of this ultimate HybridLife adventure will embark on a PEPY ride in Cambodia to Create by exploring ancient Angkor culture, Play by riding though stunning Cambodia and Care by helping Cambodian kids along the way via PEPY Ride's non-profit work.
About KEEN

KEEN Inc., manufacturer of hybrid footwear, socks and bags, is an outdoor brand that delivers innovative hybrid products, enabling all outdoor enthusiasts to live an active lifestyle. Founded in 2003, KEEN was first recognized for its Newport sandal, which featured patented toe protection technology.

The company strives to demonstrate integrity and leadership, especially on social and environmental commitments, while promoting an inclusive outdoors community. Through its giving program Hybrid.Care, the company provides support to a variety of social and environmental organizations around the globe.

Based in Portland, Oregon, KEEN products are available in retail locations in the United States, Canada, Australia, New Zealand, Asia, Central America, South America and Europe. To learn more, visit www.keenfootwear.com

About the Conservation Alliance


The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas.



Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.



Since its inception in 1989, the Alliance has contributed more than $7 million to grassroots environmental groups. Alliance funding has helped save over 39 million acres of wildlands; 27 dams have either been stopped or removed; and the group helped preserve access to more than 16,000 miles of waterways and several climbing areas. For complete information on the Conservation Alliance, see www.conservationalliance.com

About PEPY

The PEPY Ride is a New York State registered Non-for-Profit Corporation founded in 2005 to support educational projects in developing countries and disaster relief areas with a focus on the relationship between the environment and our health. Emphasizing education through action, where participants both learn from and give back to the communities they visit, PEPY Tours organizes volunteer and adventure travel in developing countries and redevelopment areas suffering from natural disasters. For more information about PEPY, to make a donation, or to sign up for any of the upcoming volunteer trips, please visit www.pepyride.org .

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