Online nominations are being accepted for the OutDoor Industry Award 2011. The deadline for all registration is June 10, 2011.
The award for the outdoor industry is being hosted by Messe Friedrichshafen and organized by iF for the sixth time.
The OutDoor Show in Friedrichshafen (July 14-17) will once again be the venue where manufacturers and designers can enter their products in the OutDoor Industry Award up until June 10, 2011. This award has meanwhile established a solid reputation in the business as a sign of quality that provides the retail trade as well as consumers with an endorsement of good design and a sense of orientation on a rapidly growing market.
Entries will be accepted in the following eight categories:
1. Apparel / Helmets / Shoes
2. Backpacks / Travel luggage
3. Mountain-climbing equipment
4. Camping equipment
5. Sleeping bags
7. Products of high ecological and sustainable value
8. Material innovations
A jury of experts will judge the entries and choose the winners in Hannover on June 28-29, 2011. The Gold award winners will then be selected from all the winning products – the best of the OutDoor Industry Award 2011. Among other criteria, the products will be evaluated on the basis of their degree of innovation, design quality, workmanship, choice of materials, environmental compatibility, sustainability, functionality, utility, safety, trendsetting character and brand value/branding.
This year, the jury of experts will include: Mark Held (European Outdoor Group, Zug/Switzerland), Eva Paster (Neuland Industriedesign Paster & Geldmacher, Munich/Germany), Tjeerd Visser (Op Pad Magazine, Den Haag/Netherlands), Bernd Woick (Bernd Woick GmbH, Filderstadt/ Germany), Dr. Bene Benedikt (ALPIN Das BergMagazin, Gauting/Germany) and Giovanni Quirici (Bergsteiger, Carouge, Genf/Switzerland).
The Awards Ceremony has been scheduled to take place during the OutDoor Show in Friedrichshafen in Hall A2 on July 14 at 5:30 p.m. All the winning products will be on display in Foyer East during the entire show.
The “OutDoor Celebrity of the Year” will also be named once again this year to honor someone who has made a special contribution to the topic of the outdoors. This person will be chosen by a panel of internationally leading outdoor journalists and representatives of the industry. In 2010, Bo Hilleberg from Sweden, the founder of Firma HILLEBERG THE TENTMAKER, was the proud recipient of this award.
>> To register and for more information, go to www.ifdesign.de