Eddie Bauer Announces Hiring of Vice President, Real Estate and Asset Management

Eddie Bauer Holdings, Inc. (Nasdaq: EBHI) today announced that it has hired Vic Blanco as Vice President, Real Estate and Asset Management.
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SEATTLE, Feb. 17 -- Eddie Bauer Holdings, Inc. (Nasdaq: EBHI) today announced that it has hired Vic Blanco as Vice President, Real Estate and Asset Management.

Mr. Blanco is a seasoned real estate professional with expertise in the development of multiple-location, high volume retail operations. Mr. Blanco has over 30 years of retail experience, the last 12 in the real estate arena. Most recently, Mr. Blanco served as the Director of Real Estate Alliances for Starbucks Coffee Company where he spearheaded a five year strategic plan for national mall-development resulting in the opening of 250 new locations.

Prior to Starbucks, Mr. Blanco was a leasing executive for The Taubman Company. His career also includes the position of General Manager for Robinsons May department stores and multiple buying positions for Carter Hawley Hale, also a department store group. Ann Perinchief, Senior Vice President, Retail Operations commented, "I am thrilled to welcome Vic to Eddie Bauer. He is highly accomplished, with exceptional skills and experience that will have an immediate impact for Eddie Bauer. I look forward to leveraging the depth and breadth of his experience to help our brand come to life in the look, feel and location of our stores."

Mr. Blanco will receive an inducement grant under NASDAQ Marketplace Rule 4350(i) to join the Company of stock options to purchase 12,750 shares of the Company's common stock, vesting ratably over four years, with an exercise price of $0.75. Mr. Blanco will also receive 4,250 restricted stock units from the Company's equity incentive plan.

ABOUT EDDIE BAUER

Established in 1920 in Seattle, Eddie Bauer is a specialty retailer that sells outerwear, apparel and accessories for the active outdoor lifestyle. The Eddie Bauer brand is a nationally recognized brand that stands for high quality, innovation, style and customer service. Eddie Bauer products are available at 372 stores throughout the United States and Canada, through catalog sales and online at http://www.eddiebauer.com. Eddie Bauer participates in a joint venture in Japan and has licensing agreements across a variety of product categories.

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