Drift's HD Ghost wins the 2013 iF Product Design Award

Drift's HD Ghost wins the 2013 iF Product Design Award for outstanding design and functionality

Eagle, Colo. (Feb. 4, 2013)Drift Innovation, manufacturers of high quality action cameras, is proud to announce that their latest product, the Drift HD Ghost, has been awarded the prestigious iF Product Design Award for 2013. Established in 1953, the iF Product Design Award is today among the most important awards for innovative product design.

Drift Innovation’s Senior Product Design Engineer, Drew Henson, said, “It is truly a great honor to win the iF International Product Design Award for our Drift HD Ghost. The entire Drift team has put forward a tremendous effort in ensuring our customers have the best user experience on the market by refining each and every aspect of our design. Winning an award seal from the iF committee is special, not only as an accolade, but as a reinforcement that design is fundamental in our continued effort to deliver the best products we can in all shapes and forms.”

Each year the world-renowned iF seal of quality is awarded to excellent design in three disciplines of product, communication and packaging. Companies use the iF design awards as a seal of quality, and customers all over the world know immediately: this is an award-winning product.

The Drift HD Ghost is the perfect balance of design and engineering, delivering the most intuitive and advanced Wi-Fi enabled professional action camera on the market. Its design is centered on rugged abilities, being waterproof and shockproof with a rotating lens.This ruggedness is carried over to its LED, 2-way remote control, and gorilla glass screen to allow for shooting alignment and instant viewing of footage.

To learn more about the Drift HD Ghost and purchase information, please visit: http://store.driftinnovation.com/cameras/drift-hd-ghost


Drift Innovation is an action sports technology company specializing in the capture and sharing of digital imagery across all platforms. Drift manufactures quality point of view HD cameras, mounts and accessories, inspiring action sports enthusiasts to document their experiences, capture the emotion and share their vision with friends and family. Drift’s mission is to ensu that their unique product features such as an LCD screen for instant playback, wireless remote control, rotatable lens and intuitive interface, guarantee a simple, positive user experience. Drift sponsored professional athletes in moto, auto, outdoor, snow, aquatic and airborne sports, are an integral part of the R&D process, testing the performance and durability of Drift products in the field. Drift, widely recognized as one of the top three point-of-view camera brands globally, distributes its products in more than 25 countries.For more information about Drift Innovation, visit http://driftinnovation.comand follow Drift Innovation on http://facebook.com/driftinnovation and on Twitter, @DriftInnovation.

Find Drift Innovation Online