7,000-Mile Global Warming Walk Hits Colorado

With Less Than A Thousand Miles to Go, Trek Becomes Race Against Snow, Failing Light and The Jagged Peaks of Continental Divide
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FOR IMMEDIATE RELEASE
September 6, 2007
Media contact:
Noelle Guerin
CerconeBrownCurtis
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nguerin@cerconebrown.com


7,000-Mile Global Warming Walk Hits Colorado

With Less Than A Thousand Miles to Go, Trek Becomes Race Against Snow,
Failing Light and The Jagged Peaks of Continental Divide


Grand Lake, CO (September 6, 2007) – Andy Skurka, die-hard adventurer and environmental advocate, has traveled too far to let the elements slow him down. Since April 9, Skurka has been walking each and every day through some of America's wildest and most remote landscapes. His walk, an effort to raise awareness about the effects of global warming on America's National Parks and wilderness areas, now enters Colorado where Skurka faces the new challenges of early-season snows and shorter days.

In total, Skurka will cover 6,875 miles, roughly the distance from Los Angeles to Istanbul, Turkey. His route will have taken him through 12 national parks, more than 75 wilderness areas and countless mountain peaks in the Sierra Nevada, Cascades and Rocky Mountain ranges. The odyssey is scheduled to conclude at the South Rim of the Grand Canyon on November 3.

“Because so few of us get chance to visit remote areas, the damage that global warming is causing on the America's crown jewels is ‘out-of-sight, out-of-mind',” said GoLite Chief Executive Officer Kim Coupounas, whose company is supporting Skurka's endeavor. “The hope of Andy's journey is to bring the plight of the backcountry to the front of people's consciousness.”

Vanishing Wildlife, Melting Glaciers and Raging Wildfires
Many scientists believe that the American West is experiencing the effects of climate change faster and more severely than anywhere else in the USA. According to a report published in 2006 by the Rocky Mountain Climate Organization and the Natural Resources Defense Council, “a disrupted climate is the single greatest threat to ever face western national parks.” The report1 states:

•All the Glaciers in Glacier National Park could melt away by 2030.
•Wildfires threaten to eliminate saguaro cacti from Saguaro National Park and Joshua trees from Joshua Tree National Park.
•Warmer weather is increasing the beetle population in Yellowstone National Park, which in turn is endangering the enduring symbol of the American West: the grizzly bear. Beetles are destroying whitbark pines, a staple food source for the grizzly.
•Higher temperatures and earlier snowmelt have contributed to a four-fold increase in western wildfires since 1987.


For more information on Skurka's trek and the Great Western Loop visit www.GoLite.com

About GoLite
GoLite is the world's premier producer of lightweight clothing and equipment for active, outdoor sports. Inspired, designed, and tested in Boulder, Colorado, GoLite® products offer uncompromised head-to-toe performance, durability, and versatility at the lightest possible weight to maximize a person's enjoyment and performance in the outdoors. Since 1998, GoLite has been pushing the envelope of theory, practice, & design innovation and has led a “lightweight revolution” that has changed an entire industry. GoLite is more than a name: it is philosophy, a lifestyle, and a commandment to do more with less. Environmental stewardship and social responsibility have been fundamental to GoLite's mission and core values since its founding. GoLite is humbly committed to minimizing its environmental footprint – to GoLite on the Planet - through innovation, resourcefulness and partnership. GoLite Athlete Ambassadors regularly share “How to GoLite” techniques in outreach seminars around the world. For more information on GoLite® products, ambassadors, environmental or outreach efforts, visit their exciting new website at www.GoLite.com or call 888-5-GoLite toll-free within the U.S.

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