The Treadmill Factory invests 10 million dollars into new location

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Markham, ON, Canada, April 8, 2013 -­‐The Treadmill Factory, a leader in the Fitness Equipment industry, announced today plans to open a new flagship location. The current 22,000 square foot location will move into an almost 80,000 square foot state of the art complex. When fully operational, the space will consist of a showroom showcasing the industries best brands, as well as distribution centres and company headquarters. The building has the capacity to facilitate more employees, including new roles such as product development advisory committees contributing to executing the companies’ visions. The expansion adds to The Treadmill Factory’s portfolio a full research and development department, functional and hands on laboratories, testing areas, full service facilities as well as employee common areas.

“As we enter into an era of increased demand for new innovative fitness products and equipment, it is critical that we include feedback from the industry professionals who are working with the end consumer on a daily basis to ensure that we are at the forefront of providing the best equipment possible. We are excited to demonstrate our gratuity to our loyal customers by continuing to exceed expectations. Re­‐investing everything back to the industry and providing the best service available is our way of saying Thank You,” states Victor Proudian, President and CEO of The Treadmill Factory.

The Treadmill Factory has the experience to design, manufacture and retail fitness equipment with a relentless focus on innovation. The company focuses on collaborations with key industry professionals to gain access into industry demands allowing them to deliver results and pave the way in the ever-­‐evolving fitness industry.

The expansion into the new facility comes just in time for the companies’ much-­‐ anticipated 25th anniversary this fall. “It could not be a more exiting time. The new facility will allow us to continue our exceptional customer service for another 25 years and beyond. A promise to continuously provide cutting edge products and services is what this new space is bringing to the table. There are no limits to what we can do, we have the team and now the resources to work together with professionals and our loyal customers to deliver and lead the way”, says Stephanie Joanne, spokesperson for The Treadmill Factory.

Design work for the new facility is under way with construction in the new space beginning April 8,2013. The facility will be fully operational by August 1st, 2013. In addition to the new Markham headquarters, the company is hiring and expanding its employee roster, which will focus on providing the best service and quality to the fitness equipment markets.


The Treadmill Factory currently has 5 store front locations in the Southern Ontario market, a powerful online presence nationally and is a portfolio company of United Ventures Fitness Inc. Founded in 1988, United Ventures Fitness Inc. today employs approximately 65 people around the world. With global headquarters in Markham, Ontario, Canada, UVF, provides consulting, designing, manufacturing, marketing and retailing of fitness equipment. To date, tens of thousands of treadmills, ellipticals, fitness accessories and various other services were sold globally under the following UVF group of companies: The Treadmill Factory Inc, Horizon Fitness Canada E-­‐ Store, Fight Monkey, Ultimately Fit, Jasmine Fitness, Frequency Fitness, Xtreme Monkey and more (see

The Treadmill Factory Media Contact
Stephanie Joanne


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