Jim Miller

Werner Paddles has developed the first Stand Up Paddle designed from the ground up specifically for training and racing.The Grand Prix utilizes Werner's proprietary Performance Core technology to create the lightest weight SUP on the market. Paddlers can choose between three ...read more

Werner Paddles was voted the second best company to do business in the Outdoor Industry, in the 2010 SNEWS Outdoor Retailer Dealer Survey. The survey appears on line (you must be a subscriber to access the survey results).Werner captured the number two position for the third year ...read more

Werner Paddles is asking their dealer to give input about their trade show needs for the 2011 season in a new survey.“We are asking our dealers to help us understand how best to support them. Planning for trade shows is a big part of that,” says Jim Miller, Werner Paddles ...read more

Werner Paddles has lunched a new Bent Shaft Stand Up Paddle aimed squarely at the fastest growing categories of Stand Up Paddling, cruising, fitness and racing.“Our new Bent Shaft SUP is the best choice for dedicated paddlers who want to gentle to their bodies while getting ...read more

The paddling public has spoken and Werner Paddles has been named as the “Best Paddle” in the first ever, Canoe & Kayak Magazine's Reader's Choice Awards. These awards were created to highlight the innovation and triumphs in the paddlesports industry. “Werner Paddles is ...read more

Werner Paddles has announced a unique way to choose their catalog photos. They are engaging their friends on Facebook. “Werner Paddles has a ton of great friends on Facebook. A lot of our friends tag their pictures with “Werner Paddles” when they post them. This is gone a ...read more

Werner Paddles has expanded their retail training program, G.U.I.D.E., to include video. Werner dealers can now access G.U.I.D.E. training in short bite sized video segments on the Dealer Resource section of their web site. The video segments are intended to help train staff in ...read more

In the fast moving category of Stand Up Paddling, Werner Paddles has redefined paddling styles to make it easier for both dealers and end customers to understand which paddle is the best fit. Just as Werner pioneered the widely accepted terms “Low Angle” and “High Angle” ...read more

Effective January 1, 2010, Nikki Rekman, our Western Canadian Sales Rep, will add the North-western states to her current territory. In the Customer Service Department, Jessie Towne has joined the Team to handle the Southeastern territory.“The coming year is looking strong and ...read more

Werner Paddles has announced additions to their rep force and changes to their rep structure. Effective July 1, Western Canada will be serviced by Nikki Rekman and Eastern Canada will be serviced by Mark Scriver. “Nikki and Mark are both experienced Canadian paddlers and sales ...read more

Werner Paddles has created their most flexible “go to dealer” strategy to date. Werner has a three pronged strategy for reaching out to their dealers with 2010 pre-season program information. They will host a web based conference call, create a DVD and have their dedicated ...read more

Kayak, canoe and paddling accessories manufacturers attended Canoecopia, the worlds largest consumer paddlesports show, March 13-16, 2009. “At Werner Paddles we look to early season sales in Florida and consumer events hosted by Mountain Man, Rutabaga, Jersey Paddler and ...read more

In these times wouldn't you like something for FREE? Werner Paddles is giving away their video content for FREE. Werner has partnered with an innovative service, invodo.com to make it easy for dealers to post Werner TV video content directly on their web sites. There are many ...read more

Werner Paddles was voted the second best company to do business in the Outdoor Industry, in the 2008 SNEWS Outdoor Retailer Dealer Survey. The survey appears in the January issue of SNEWS magazine and full results are now posted on line. Werner moved up two places, from number ...read more

Werner Paddles recently unveiled new innovations in its Stand Up Paddle range at the Surf Expo Trade Show in Orlando Florida. The Werner Nitro is a smaller, Performance Core, carbon paddle and the new Adjustable 3-piece shaft which can be found on all of the SUP models.The new ...read more

Werner Paddles will make a check presentation to the Surfrider Foundation at the Surf Expo Trade Show in Orlando Florida the night of January 16th. Werner Paddles supports several non-profit partners, including the Surfrider Foundation, through its Healthy Waters Initiative. ...read more

Werner Paddles was honored to once again receive the Accessory Manufacturer of the Year Award presented by Canoe & Kayak Magazine.Votes were tallied from 384 retail specialty shops to determine the winners for Boat Manufacturer of the Year and Accessory Manufacturer of the Year. ...read more

Synonymous with fall boating, the Gauley River, is host to the 25th Anniversary of American Whitewater's Gauley Fest. Over the weekend of September 19-21, hundreds of paddlers flock to beautiful West Virginia to celebrate the derailment of a hydro-eclectic project that would have ...read more

Werner Paddles has launched a completely redesigned web site to better support their dealers and consumers.The paddles remain the stars of the site, with improvements to navigation functions and the introduction of WernerTV Product Videos which allow visitors to experience the ...read more

Werner is proud to announce their support of the Hawaiian Outrigger Canoe Voyaging Society. The HOCVS is in final preparations for their upcoming Voyage to Kure Atoll. This is the first time in modern history that a group of paddlers will reach the end of the Hawaiian ...read more

A Chinese manufacturer has stolen Werner Paddles intellectual property and is attempting to use Werner paddles images and names to sell their own paddles into the US and other markets. “Theft is the sincerest form of flattery, I suppose. However, we want to alert our dealers to ...read more

Completing the first ever decent of the two most remote rivers in Australia, Australia's World Cup Champion and Werner Whitewater Team Member, Tanya Faux returns to raise awareness of the “Save the Kimberly Campaign.” This expedition is the greatest exploration of the ...read more

Werner Paddles has announced the introduction of the most comprehensive retail training program in the paddle sports industry.The G.U.I.D.E. clinic format takes retail associates through the process of fitting a consumer with the perfect fitting paddle. The G.U.I.D.E. acronym ...read more