Jason Silva
Nite Ize Growth Necessitates Significant Investment in Real Estate & Software
BOULDER, Colo., Sept. 11, 2018 – Nite Ize®, a Boulder, Colo. manufacturing company known for creating solution-based products, has seen record growth in the last nine months and recently made significant investments in real estate and software to better accommodate its successful ...read more
LifeStraw Presents Additional Lead Filtration Technologies at Outdoor Retailer Summer Market Arriving at Retail Fall 2018
LAUSANNE (July 18, 2018) - LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, is showcasing its enhanced line of products for fall 2018 that filter microplastics, bacteria, chemicals and, now, lead. LifeStraw Play is ...read more
Kelty Debuts Proprietary Convenience and Comfort Technologies for “Built For Play” Outdoor Experiences Available Spring 2019
BOULDER (July 10, 2018) – Kelty, a leader in innovative adventure gear and everyday outdoor products, debuts its spring 2019 line of trail packs, tents, sleeping bags, camp kitchen cookware and organization bags combining performance, comfort and ease-of-use. Designed to make the ...read more
ADIDAS TERREX EXPANDS APPAREL OFFERINGS BLENDING SUSTAINABILITY, FASHION AND PERFORMANCE DESIGNED TO GO FROM STREET TO TRAIL FOR SUMMER 2019
LOS ANGELES (July 3, 2018) – Building upon the success of its lifestyle and outerwear designed for active urban consumers, adidas Outdoor, the athletic brand in the outdoors, today debuted an expanded apparel line with an updated Climb the City collection for indoor climbing ...read more
OUTDOOR RETAILER NAMES LISA RAMSPERGER PUBLIC RELATIONS MANAGER
SAN JUAN CAPISTRANO, CALIF. – (July 3, 2018)— Outdoor Retailer, the premier trade event and community gathering for the outdoor industry, today named Lisa Ramsperger public relations manager, effective immediately. Ramsperger brings nearly twenty years of public relations ...read more
Kelty Introduces Next Generation Journey PerfectFIT™ Child Carrier With the Latest Child Safety Features Arriving at Retail Now
BOULDER (June 21, 2018) – Kelty, a leader in innovative adventure gear and everyday outdoor products built for play, launched its Journey PerfectFIT™line of durable, easy-to-use child carriers with enhanced child safety features and increased comfort for parents. Arriving at ...read more
Nite Ize Expands Executive Leadership Team for Future Growth
BOULDER (June 20, 2018) – Nite Ize, a leading manufacturer of innovative solution-based accessories, today expanded its senior management reflecting its strong momentum over recent years, while facilitating plans for future growth. Specifically, Nite Ize named Brenda Isaac vice ...read more
PrimaLoft, Inc. Elevates Sustainability and Performance with Debut of 100% Recycled Insulation Technologies
LATHAM, N.Y. (June 7, 2018)– PrimaLoft, Inc., the world leader in providing comfort solutions with high-performance insulations, is introducing its first insulations made entirely from post-consumer recycled (PCR) material – PrimaLoft® Silver Insulation 100% PCR, PrimaLoft® Black ...read more
LifeStraw Filters Remove 99.999% of Microplastics From Drinking Water in Independent Lab Testing
LAUSANNE, Switzerland (April 19, 2018) - LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, today announced in advance of Earth Day, that its water filtration products achieved a removal rate of 99.999% of ...read more
LifeStraw Names Adam Janecka Head of Retail Sales
LAUSANNE, Switzerland - April 11, 2018 LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, appointed Adam Janecka as head of retail sales, effective immediately. Janecka brings over 20 years of experience leading ...read more
Kelty Launches Brand Elevation with Fun-Centric “Built for Play” Digital Campaign this Month, Encouraging Spontaneous Outdoor Adventure
BOULDER, Colorado - February 20, 2018 Kelty, a leader in providing innovative adventure gear and everyday outdoor products built to last, today launched its elevated brand strategy with Built for Play via a multi-platform digital and social campaign to encourage spontaneous ...read more
PrimaLoft, Inc. and Big Agnes Debut PrimaLoft® Black Insulation Hi-Loft Ultra in 1101 Sleeping Bag Collection
LATHAM, NY - February 14, 2018 PrimaLoft, Inc., the world leader in providing comfort solutions with high-performance insulations, fabrics and yarns, is partnering with Big Agnes to debut PrimaLoft® Black Insulation Hi-loft Ultra in the Big Agnes 1101 Collection of performance ...read more
LifeStraw Expands Lead Filtration in Personal Hydration Products for Fall and Winter Pursuits at 2018 Outdoor Retailer + Snow Show
LAUSANNE, Switzerland- January 4, 2018 LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, will introduce new products with lead reduction technology for outdoor pursuits and adventures at Outdoor Retailer + Snow ...read more
PrimaLoft Showcases Expanded Brand Adoptions of ThermoPlume, First Blowable Synthetic Insulation, at Outdoor Retailer + Snow Show 2018
LATHAM, New York- January 3, 2018 PrimaLoft, Inc., the world leader in providing comfort solutions with high-performance insulation, fabrics and yarns, will showcase an expanded group of fall 2018 brand partners adopting PrimaLoft® Black Insulation ThermoPlume, the industry’s ...read more
Lifestraw Debuts Next Generation of Water Filtration Technology for Holidays: First Kids' Filtration Bottle, Adapter Kit for Popular Bottles and Multi-Use Lead Reduction Filter
LAUSANNE, Switzerland-November 16, 2017 LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, has introduced its next generation of consumer water filtration products in time for the holidays. New products include: ...read more
Mountain Khakis and Duluth Pack Debut Second Collection of Timeless Packs, Totes and Bags Made in the USA, Available Now
Features Include Limited-Release Wool Colorways, All Bags Guaranteed for Life JACKSON HOLE – (October 25, 2017) Mountain Khakis, a leading mountain town-inspired apparel brand, and Duluth Pack, known for handcrafted outdoor gear made in the U.S. since 1882, have partnered to ...read more
PrimaLoft, Inc. Partners with L.L.Bean for Spring 2018 Debut of PrimaLoft® Gold Insulation with Cross Core Technology for Superior Lightweight Warmth
L.L.Bean first to market with PrimaLoft® Gold Insulation with Cross Core™, featuring patent-pending NASA-developed thermal technology for 11 - 52 percent increase in warmth LATHAM, N.Y. (OCTOBER 24, 2017) PrimaLoft, Inc. (www.primaloft.com), the world leader in providing comfort ...read more
Mountain Khakis Sees Strong Momentum Heading into Q4 with SELF Magazine Healthy Living Award
Wraps Up Hell Yeah! Tour Visiting 150 Outdoor Retailers, Featured in November Issue of O, The Oprah Magazine JACKSON HOLE - (October 17, 2017) Mountain Khakis®, a leading mountain town-inspired lifestyle apparel brand, is seeing strong momentum heading into the fourth quarter ...read more
PrimaLoft, Inc. Partners with Victor Capital Partners to Accelerate its Growth Strategy
Company Will Continue Significant Investments in Developing High Performance Insulations and Fabrics LATHAM, N.Y. - October 16, 2017 PrimaLoft, Inc. (“PrimaLoft” or “the Company”), a materials science company specializing in advanced branded technical products including ...read more
LifeStraw Debuts Next Generation of Water Filtration Technology in Time for Holiday Gift Giving Season: First Kids’ Filtration Bottle, Adapter Kit for Popular Bottles, and Multi-Use Lead Reduction Filter
Expanded product line supports Follow the Liters program, delivering safe drinking water to one millionth child in 2018 LAUSANNE, Switzerland (October 11, 2017) LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, is ...read more
Mountain Khakis Joins Boulder Community to Restore Historic Third Flatiron Descent Trail
Advocacy group and volunteers maintain 100+ square feet of trail at one of the world’s busiest climbing destinations as part of Mountain Khakis’ Hell Yeah! Tour CHARLOTTE, N.C. – (September 27, 2017) Mountain Khakis, a leading mountain town-inspired lifestyle apparel brand, in ...read more
PrimaLoft, Inc. Names Clark Jin to New Sales & Marketing Leadership for Asia-Pacific
LATHAM, N.Y. (US), Xiamen (China), Munich (Germany), (September 13th, 2017) LATHAM, N.Y. (US), Xiamen (China), Munich (Germany), (September 13th, 2017) – PrimaLoft, Inc. (www.primaloft.com), the world leader in providing comfort solutions with high-performance insulations, ...read more
Conservation Alliance Awards Kelty 2017 Outstanding Partnership Award for Rocky Mountain Efforts
Kelty®, a leader in providing innovative adventure gear and everyday outdoor products built to last, was awarded The Conservation Alliance's 2017 Outstanding Partnership Award, presented at Outdoor Retailer Summer Market 2017 for the company’s continued contributions to ...read more
LifeStraw Expands Product Offerings for Fall 2017 and Commits to Provide One Million Children with Safe Drinking Water
New products include first kids’ filtered water bottle, adapter kit and multi-faceted filter that reduces lead contamination LAUSANNE, Switzerland (June 19, 2017) LAUSANNE, Switzerland (June 19, 2017) – LifeStraw®, a global leader in developing innovative filtration and ...read more
Kelty Expands Convenience and Comfort Solutions with Next Generation Child Carriers, Sleep Systems and Shelters for Spring 2018
Sleeping bags that grow with kids, sleep systems featuring matching camp beds and bags, and oversized shelters make it easy for outdoor family adventures BOULDER, COLO. (June 14, 2017) - Kelty®, a leader in providing innovative adventure gear and everyday outdoor products built ...read more
LifeStraw Hires Matt DeWitte as Head of Marketing
Global marketing veteran will help drive LifeStraw’s global expansion LAUSANNE, Switzerland (May 4, 2017) – LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, hired Matt DeWitte as its head of marketing, effective ...read more
Kelty® Partners with Outdoor Women’s Alliance for May, Donating 15% of Sales of Built for Women Line from Kelty.com
BOULDER, COLO. (May 1, 2017) – Kelty®, a leader in providing innovative adventure gear that is built to last, will partner with nonprofit Outdoor Women’s Alliance (OWA) for the month of May, donating 15% of sales from its Built for Women line on Kelty.com. Proceeds benefit OWA’s ...read more
Mountain Khakis’ Hell Yeah! Nat’l Tour Brings Community Advocacy Home to Charlotte, NC May 10-11 – Invites Residents to Join Restoration of “Backyard Trail” May 10
Hell Yeah! Nat’l Tour Hosts Festivities at Mountain Khakis’ First Retailer, Jesse Brown’s Outdoors CHARLOTTE, N.C. – (April 27, 2017) - Mountain Khakis, a leading mountain town-inspired lifestyle apparel brand, brings its national Hell Yeah! Tour to Charlotte May 10-11, home to ...read more
LifeStraw Water Filtration Partners with Thirst Founder Mina Guli for Global Water Awareness Campaign Launching World Water Day March 22
LifeStrawUnveilsWaterFiltrationProductsRemovingHeavyMetalsin 2017 LASVEGAS (March 21, 2017) – LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, today announced its partnership with Thirst, an international ...read more
Kelty® Introduces Exclusive “Discovery Line” of Products for Everyday Adventure March 2017
Easy-to-use camping furniture, tents and sleeping bags are designed for the spontaneous outdoor consumer looking for style and value BOULDER, COLO. (March 1, 2017) – Kelty®, a leader in providing innovative adventure gear that is built to last, introduces The Discovery Line for ...read more
LifeStraw Names Four New Sales Rep Agencies to Drive Retail and Online Growth in the United States
LifeStraw Names Four New Sales Rep Agencies to Drive Retail and Online Growth in the United States LAUSANNE, Switzerland (Jan. 6, 2016) – LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, named four new sales rep ...read more
PrimaLoft Moves Active Category Forward with PrimaLoft® Gold Insulation Active, Now with 45% Recycled Material
Additionally, PrimaLoft® Gold Insulation Eco Featuring 55% Recycled Material is Now Available Industry Wide, As Part of Five Year Sustainability Plan LATHAM, N.Y. (December 21, 2016) - PrimaLoft, Inc. (www.PrimaLoft.com), the world leader in providing comfort solutions with ...read more
PrimaLoft, Inc. Introduces PrimaLoft® Black Insulation ThermoPlume, Blowable Synthetic with Down-Like Performance, at Outdoor Retailer Winter Market 2017
PRIMALOFT,INC. INTRODUCES PRIMALOFT® BLACK INSULATIONTHERMOPLUME, BLOWABLESYNTHETICWITH DOWN-LIKE PERFORMANCE, AT OUTDOOR RETAILER WINTER MARKET 2017 Black ThermoPlume features down-comparable lightweight warmth, softness and compressibility in a water resistant, all-synthetic ...read more
Mountain Khakis® Names Matt Cassidy Sales as Agency for Northwest Region
CHARLOTTE, N.C. - (November 7, 2016) -Mountain Khakis®, a leading mountain town- inspired lifestyle apparel brand, named Matt Cassidy Sales as its northwest United States sales agency, effective immediately. Based in Kirkland, Washington, Matt Cassidy, the company’s founder, ...read more