True Communications
TRUCKEE, CALIF. - JANUARY 24, 2018 bigtruck®, the Lake Tahoe-based lifestyle brand known for its iconic headwear, today released a new, limited-edition 2018 hat designed in partnership with Women’s World Cup Overall Champion Mikaela Shiffrin. Known for her tireless work ethic ...read more
TRUCKEE, CALIF. - Jan. 19, 2018 bigtruck®, the Lake Tahoe-based lifestyle brand known for its iconic headwear, and Snowsports Industries America (SIA) today announced a partnership to promote SIA’s #lovewinter campaign. Known as the voice of the winter sports industry and ...read more
Truckee, Calif. - January 2, 2018 bigtruck®, the Lake Tahoe-based lifestyle brand known for its iconic headwear and distinctive design, today announced a new pop-up shop in The Village at Squaw Valley® in Lake Tahoe, California. The bigtruck® pop-up shop brings a brand new, ...read more
