Outdoor Retailer Summer Market 2014 is a wrap and SNEWS has all your coverage from the trade show in the O.R. Daily. Check out our 136-page, tablet-friendly digital issues and get caught up on all the news, gear and photos from the show's top events.
We kicked off the show with some target practice, namely the increasing connections between our world and the hook & bullet crowd. In other news, Patagonia cuts the cord on its footwear deal with Wolverine, and Polartec tells us it has put the ingredient brand up for sale. Plus a little rain, and relatively cool day — 80 degrees feels downright chilly for Utah in August — couldn’t dampen spirits at Tuesday’s Open Air Demo at Pineview Reservoir. Gear trend coverage includes: performance apparel, men's and women's lifestyle pieces, hydration nutrition and fitness trackers.
"Made in the USA" is complicated, and the outdoor brands embarking on the domestic route of production are encountering plenty of hurdles. We take a look at the obstacle course on Day 2. In other news, Industry Breakfast keynote Peter Sheahan challenges the the industry to change and take risk, OIA elects a new board, and the Outsiders Ball raises $300,000 to get more youth outdoors. Gear trend coverage includes: tents, sleeping bags, camping furniture, stoves, coolers and lighting.
Patagonia CEO Rose Marcario adorns our cover on Day 3 as more outdoor brands such as hers integrate non-profit practices into their business models. Corporate philanthropy doesn't just involve writing a check anymore. In other news, Yoga continues to grow its ranks at Outdoor Retailer, the Conservation Alliance expects to dole out $1.65 million this year and Five Ten establishes a Middle East Climbing Team. Gear trend coverage includes: hiking, running, lifestyle, watersport and climbing footwear, plus socks and portable power tech.
We close out the show with a look at the specialty outdoor retail scene and why the future of the business might lie with a group of regional players. In other news, Sherpas at the show call for changes on Everest, retailers pick their favorite booths and brands move to use more certified down. Gear trend coverage includes: day and multi-day packs, climbing gear, kayaks, SUP and sports bras.
There's plenty more to read in every issue with coverage of new exhibitors, new product picks, and a ton of photos captured at the show. Get educated too, with our special SNEWS Retail College section in the magazine.
Finally, be sure to share the Outdoor Retailer life, fun and gear on social media. All these issues are free and open to the public.