For reps, there’s no such thing as a free sample. While ambassadors, athletes, and media get free products to test, independent agencies are responsible for ordering, paying for—and offloading—every product they show. “For one of my brands, I carry on average almost $40,000 a ...read more
In 1986, Bob McCain thought Jackson, Mississippi, ought to have its own outdoor equipment shop. His home state might not have massive mountains, but trails, waterways, hill, and views are plentiful. Buffalo Peak Outfitters is now in its 33rd year, as a Grassroots Outdoor Alliance ...read more
Located on the shores of its namesake lake, Whitefish, Montana, is known for its dramatic outdoor vistas. But in the charming resort town, The Toggery has become its own kind of destination. Originally opened as Frank’s Shirt Shop in 1947 by Frank and Jessie Stephens, the store ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Here's everything you need to know about David Bernhardt, Trump's nominee for secretary of the Interior The EU market cut single-use plastic products to protect ...read more
Celebrating 35 years this year, Great Outdoor Store is the only locally owned specialty outdoor store in Sioux Falls. Within the store—housed in an old train depot from the 1880s—you’ll find gear for rock climbing and backpacking, but DeAnn Echols describes the product selection ...read more
Located near the Appalachian Trail and in one of the top fly-fishing areas in the U.S., Mahoney's Outfitters is a go-to stop for outdoor adventurers in Tennessee. Soon, the city will even have its own mountain biking park. "We've never had anything like that in Johnson City," ...read more
To put it bluntly, Supreme is the cool kid on the block. The one whose lack of effort seems unattainably chill, whose attention you’re dying to grab but can’t ever seem to figure out how to get. Even if you think you don’t know them, you’ve almost certainly seen riffs on their ...read more
Lisa Martens, owner and proprietor at Nat’s Outdoor Sports in Bowling Green, Kentucky, tells us what’s flying off the shelves and what refuses to leave the nest in the store her dad, Nat, founded in 1971. Find out what's in and what's out at other outdoor retailers across the ...read more
It’ll be 15 days before we know how hard tariffs on imports from China will hit the outdoor industry. President Donald Trump announced Thursday that the U.S. would impose $50 billion in unilateral tariffs on a wide range of consumer goods imported from China as punishment for ...read more
An icy wind whipped fresh snow into mini tornados in the narrow alleyways of a Golden, Colorado, storage facility, and Bruce Gordon dropped a box of product samples into the slush under his rented box truck. He looked over at his business partner Zach Branson and said, “There’s ...read more
Wolverine Worldwide (parent company of Merrell, Chaco, Keds, Hush Puppies, and other footwear brands) might be headed to court over allegations that its tannery, which closed down in 2009 when production moved overseas, contaminated the drinking water in Rockford, Michigan, ...read more
The final Outdoor Retailer show in Salt Lake City is behind us. And while the attendees we spoke with felt that the aisles of the Salt Palace were less crowded that usual (no official numbers have been released by the show), energy was high around the industry coming together to ...read more