American Backcountry

As controversy swirls and customer outrage mounts around how Backcountry is defending its trademark, the Utah-based online retailer has potentially lost thousands of customers in its fight for the use of a single word that the outdoor industry loves to use: “backcountry.” The ...read more

Last year, the Super Bowl, one of the largest events in the country with more than 100,000 attendees, sought to keep 90 percent of waste out of landfills and send 10 percent to a waste-to-energy plant. Due to its magnitude, some were skeptical. But they pulled it off. Now, it's ...read more

Asheville, NC (January 18, 2019) - American Backcountry – the North Carolina based T-shirt brand celebrating their 26th anniversary this year – has released a brand-new addition to their line-up for outdoor enthusiasts. Geared toward women who love the outdoors, the new tee ...read more

Asheville, NC (October 10, 2018) - American Backcountry - the North Carolina based T-shirt brand celebrating their 25th anniversary this year - have unveiled their 2019 styles that, true to character, celebrate our favorite National Parks, wild places, and the country’s epic ...read more