Sheboygan, WI. (April 15, 2019) Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, is proud to introduce SynchroKnit(TM), a completely new technology in sock construction. This sock revolution results in an unrivaled non-slip fit by strategically reducing bulk and excess yarn, so the sock hugs the details of your foot, cradles your arch and provides just the right amount of room in the toe box. Your feet are supported and more comfortable, so you perform better.

Wigwam has always been a sock innovation company. In the 1930s, it was the first to work with Dupont to debut stretch yarns in socks. In the new millennium, the 114-year-old brand introduced Ultimax and InGenius moisture management technologies, and now Wigwam introduces its next patented technology focused on fit, SynchroKnit - the “Next Generation” in sock construction.

By strategically eliminating stitches in a gradient from top to toe, a uniquely contoured fit is achieved. The arch is comfortably embraced, while the double-Y heel pocket retains the usual number of stitches, so it is deep and won’t slip. The toe box continues to have plenty of room for toes to spread out during launch for increased stability. With reduced bulk and contoured but not constrictive construction, SynchroKnit is the most precise fit on the market, a fit that redefines the norm in socks.

“The concept is easier to describe by illustrating what’s not there. We are challenging our customers to imagine what they don’t need in a sock. Less bulk means a more precise fit. A more precise fit leads to enhanced performance,” says Tom Wheeler, CEO of the brand and a lifelong runner. “This is a real revolution and it will change how the next generation of socks are knit,” Wheeler says.

The SynchroKnit synthetic running sock collection will be available to consumers starting January 2020. Wigwam will be debuting the new technology at the June 2019 Outdoor Retailer show in Denver, Colorado. For more information on SynchroKnit go to

Wigwam SynchroKnit - a Sock Revolution. Imagine what you don’t need.

###

About Wigwam

Wigwam has been proudly crafting socks in Sheboygan, WI since 1905. We carefully knit every pair with the goal of delivering the highest quality and performance for the most comfortable experience for our customers. Our commitment to local USA manufacturing, community, sustainability and stewardship of the environment has always been central to who we are. For more details visit www.wigwam.com. Follow the Wigwam conversation at Facebook, Twitter, Instagram, Pinterest and YouTube

Media Contact:

Paige Boucher

970.291.4155

paige@insideout-pr.com

Related

IMG_3903

Why Wigwam, Why Now

Sheboygan, WI. (October 23, 2018) – Wigwam Mills Inc., has launched the Why Wigwam, Why Now informational campaign to introduce new consumers, and remind those who have long been familiar with the 114-year-old brand. The campaign will cover the deep history of the family owned ...read more

Wigwam Debuts Fall 18 Socks at Retail and Online

Sheboygan, WI. (August 6, 2018) – Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, is pleased to announce the arrival of its Fall 2018 collection of socks including new styles in the Peak 2 Pub, Outdoor, Snow, Kids, and Work categories. The ...read more

Wigwam Socks Announces Search for 2019 #TeamWigwam

Sheboygan, WI. (January 7, 2019) – Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, has announced it is searching for Wigwam brand ambassadors to wear and represent their socks and the Wigwam brand during the current year. The program, ...read more

#teamwigwam Brand Ambassadors Selected for 2019

Sheboygan, WI. (February 20, 2019) – Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, announces it has selected ten individuals to join #teamwigwam, Wigwam’s 2019 brand ambassador program. “We are so excited to work with this crop of ...read more

Picture1

SynchroKnit™ Debuts at The Running Event

Sheboygan, WI. (November 20, 2019) – Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, will debut its new SynchroKnitÔ running sock collection at The Running Event tradeshow, December 3-5 in Austin, TX. SynchroKnit is a completely new ...read more

Wigwam Sock Fundraisers at Outdoor Retailer Support Winter Wildlands Alliance and the Ice Age Trail Alliance

Sheboygan, WI. – Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, invites Outdoor Retailer Summer Market attendees to drop by the Wigwam booth #UL51081 on Day 1 & 2 of the show to make a donation and receive a pair of socks to support two ...read more

Hike Mag+ Packaging

Bridgedale Develops “Merino Mag +” Sock Collection - World’s First Pairing Sock

April 1, 2019 – Bridgedale, a global market leader in the manufacture of performance socks, has developed a solution to the age-old problem of losing socks in the wash. Using their patented “Polarity Fusion” technology they have perfected a process of twisting opposite and equal ...read more

SynchroKnit _race_1

SynchroKnit™ by Wigwam Named Official Sock Sponsor of Zooma Women’s Race Series

Sheboygan, WI. (February 6, 2020) – SynchroKnit™, the technology driven brand from the sock innovators at Wigwam Mills Inc., announces it will celebrate the launch of SynchroKnit contour fit, no slip running socks, by sponsoring Zooma, the weekend get-away race event series for ...read more

fits logo 2 color

FITS® Announces Release of Groundbreaking Invisible Sock

CHATTANOOGA, TN (OCTOBER 30, 2018)— FITS®, American manufacturers of the best-fitting socks on the market, will proudly showcase their latest innovation—the Invisible Sock—on display at Outdoor Retailer’s 2018 November Market in Denver, CO. FITS’ new Invisible Sock solves every ...read more