Vasque Thanks the Outdoor Retailer Community for Sending Hundreds of Utah Youth on Outdoor Adventures Through its “Thank You Utah” Campaign

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Tradeshow campaign provides outdoor adventures for more than 250 young Utahns

Red Wing, MN

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To the Outdoor Retailer Community,

We want to thank you for your overwhelming support of our “Thank You Utah” Campaign and as a result, your support of the youth of Utah. By drafting hundreds of thank you notes to Utah for all the beautiful public lands, national parks, inspiring people and unforgettable experiences, we’ve been able to donate the funds to help more than 250 young Utahns explore their own state’s exceptional public lands.

At the Outsider’s Ball and at the Vasque booth, we encouraged Outdoor Retailer attendees to show their appreciation by writing down their favorite outdoor experience in the state and share it on a map for all to see. This map of memories paid homage to the greatness of Utah’s public lands and the opportunities for adventure it provides.

“We’re so grateful to you all, our outdoor industry peers for your support of this campaign,” said Joe Peters, head of global marketing at Vasque. “Through a partnership with Parks 4 Kids, in combination with our in-kind donation, we believe that while Outdoor Retailer is moving away from Utah, our campaign will leave the state better than we found it by ensuring that discovery of the incredible places in Utah is possible for years to come. We’re proud to play a small part in the Outdoor Foundation donating more than $1,200,000 to the next wave of outdoorists over the last five years.”

So, thank YOU once again for thanking Utah!




We’ll be sharing your thank you notes via our social media channels over the next few weeks, so keep an eye out on Twitter, Instagram and Facebook.


ABOUT Vasque

Vasque Footwear has delivered trust on the trail since 1964. With over 50 years of trail footwear innovation, our dedication to on-the-trail performance excellence has never been stronger. Our men's, women's and kids’ hiking boots, backpacking boots and trail running shoes deliver trusted miles on any trail, in any condition, around the world.

We design and produce trail footwear with a single-minded purpose. Every technical innovation and breakthrough starts with elevating your experience on the trail. The foundation of being honest, original and true to who you are and your customers is what keeps millions of people coming back to Vasque.

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