The North Face appoints EMEA marketing director - SNEWS

The North Face appoints EMEA marketing director

The North Face®, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced the appointment of Eric Pansier to its EMEA (Europe, Middle East and Africa) executive management team.
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For immediate release, October 15th 2008: The North Face®, the world's premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced the appointment of Eric Pansier to its EMEA (Europe, Middle East and Africa) executive management team.

Eric Pansier has joined the company as The North Face® Marketing Director EMEA, where he will lead and direct The North Face® marketing team and position the brand's overall strategic marketing planning processes. Over the past 10 years, Pansier has served in a variety of leadership positions at Unilever, where he gained solid experience in international brand management, product innovation and communication. The extended The North Face EMEA Marketing team will report to Pansier. He will be based in Treviso, Italy, and will report to Patrik Frisk, VP/General Manager – The North Face EMEA.

“With his international background and marketing expertise, Eric will further strengthen our EMEA leadership team by bringing increased brand awareness to the region” commented Patrik Frisk, VP/General Manager – The North Face EMEA.

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About The North Face®
The North Face, a division of VF Outdoor, Inc., was founded in 1968. Headquartered in San Leandro, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snowsport athletes, endurance athletes, and explorers. The company's products are sold in specialty mountaineering, backpacking, running, and snowsport retailers, premium-sporting goods retailers and major outdoor specialty retail chains. Additional information about The North Face® can be found on the company's website, www.thenorthface.com.

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